Latest News and Press Releases

MARIETTA, Ga., Aug. 07, 2024 (GLOBE NEWSWIRE) -- Yamaha Motor Corp., USA, sets a new Proven Off-Road standard with its 2025 Side-by-Side (SxS) and ATV models, unveiling an all-new RMAX4 1000,...

Austin, TX, USA, June 04, 2024 (GLOBE NEWSWIRE) -- Custom Market Insights has published a new research report titled “Off-Road Vehicles Market Size, Trends and Insights By Type of Vehicle (ATVs...

Debut of Unplugged Performance UP INVINCIBLE new product line built around Tesla Cybertruck

MARIETTA, Ga., Aug. 29, 2023 (GLOBE NEWSWIRE) -- Yamaha Motor Corp., USA, announces the Yamaha Outdoor Access Initiative (OAI) has surpassed a remarkable $6 million in cumulative funding. A...

MARIETTA, Ga., July 26, 2023 (GLOBE NEWSWIRE) -- Yamaha Motor Corp., USA, the pioneer in delivering the industry’s first and only direct-connection pure-sport Side-by-Side (SxS), announces...

MARIETTA, Ga., July 26, 2023 (GLOBE NEWSWIRE) -- Yamaha Motor Corporation, USA, is excited to mark the 50th anniversary of its legendary YZ model line with the introduction of the new 2024 50th...

MARIETTA, Ga., July 26, 2023 (GLOBE NEWSWIRE) -- Yamaha Motor Corp., USA, sets a new standard for Proven Off-Road 2024 Side-by-Side (SxS) and ATV models with the unveiling of all-new models and...

MARIETTA, Ga., July 26, 2023 (GLOBE NEWSWIRE) -- Yamaha Motor Corp., USA, expands its Proven Off-Road lineup of recreational Side-by-Sides (SxS) with the launch of the all-new Wolverine X2 1000....

MARIETTA, Ga., March 01, 2023 (GLOBE NEWSWIRE) -- Yamaha Motor Corp., USA, is pledging more than $119,500 in bLU cRU bonuses for the 2023 Side-by-Side (SxS) and ATV racing seasons. Yamaha’s bLU cRU...

MARIETTA, Ga., Dec. 06, 2022 (GLOBE NEWSWIRE) -- Yamaha Motor Corp., USA, today announces the Yamaha Outdoor Access Initiative (OAI) contributed more than $116,000 in grant awards for the third...