As the Cookie Crumbles, Publishers Bet On the Rise of “Premium Programmatic”
April 28, 2021 08:00 ET
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FatTail
LOS ANGELES, April 28, 2021 (GLOBE NEWSWIRE) -- FatTail, an enterprise advertising technology company built to power the premium market for publishers, today unveiled new data about the growth...
IRIS.TV Announces $18 Million Series B Funding Round Led by Intel Capital
April 07, 2021 08:00 ET
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IRIS.TV
LOS ANGELES, April 07, 2021 (GLOBE NEWSWIRE) -- IRIS.TV, the leading video data platform, today announced the completion of a $18 million Series B funding round. Intel Capital, a division of Intel...
SeenThis Announces U.S. Executive Appointments
January 21, 2021 09:00 ET
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SeenThis
NEW YORK, Jan. 21, 2021 (GLOBE NEWSWIRE) -- SeenThis announced Rob DiGiovanni has joined the Streaming AdTech company as General Manager for its U.S. operations. With over 20 years of global...
PubMatic Joins Industry-wide Unified ID 2.0 Initiative for an Alternative to Third-Party Cookies
November 17, 2020 12:00 ET
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PubMatic, Inc.
REDWOOD CITY, Calif., Nov. 17, 2020 (GLOBE NEWSWIRE) -- PubMatic, the sell-side platform that delivers superior outcomes for digital advertising, today announced its support for Unified ID 2.0....
Kargo and AMP Project Partner To Bring Optimized Mobile Creative To AMP
September 16, 2020 09:00 ET
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Kargo
NEW YORK, Sept. 16, 2020 (GLOBE NEWSWIRE) -- Kargo, the leader in mobile advertising, is announcing a partnership with the AMP Project to offer media buyers access to a selection of Kargo’s mobile...
Mobile Advertising Soared 71% Year-over-Year, According to PubMatic Report
August 20, 2020 09:07 ET
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PubMatic, Inc.
NEW YORK, Aug. 20, 2020 (GLOBE NEWSWIRE) -- Premium digital technology company PubMatic today announced that mobile advertising grew significantly in the second quarter of 2020, despite the Covid-19...
PubMatic Establishes Global Integration with LiveRamp on Identity Hub
August 04, 2020 09:00 ET
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PubMatic, Inc.
REDWOOD CITY, Calif., Aug. 04, 2020 (GLOBE NEWSWIRE) -- Premium digital technology company PubMatic today announced its expanded partnership and global integration with LiveRamp® (NYSE: RAMP)....
Cracked Announces New Video Series “Your Brain on Cracked”
May 13, 2020 11:30 ET
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Literally Media
NEW YORK, May 13, 2020 (GLOBE NEWSWIRE) -- Cracked, a Literally Media Brand, today announced a new video series called “Your Brain on Cracked.” The ten-part series will be released on Cracked’s...
Literally Media Sees Record Traffic In Q1 2020
May 07, 2020 09:00 ET
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Literally Media
NEW YORK, May 07, 2020 (GLOBE NEWSWIRE) -- Literally Media, the comedy and culture brand for all, announced record traffic in the first quarter of 2020. The parent media brand saw an average of a...
MightyHive Offers Clients Free Trial of MightyDesk Ad Trafficking Tool
May 07, 2020 09:00 ET
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MightyHive
SAN FRANCISCO, May 07, 2020 (GLOBE NEWSWIRE) -- Leading media consultancy MightyHive today announced it is offering its global clients a free trial of MightyDesk, the tool suite which enables media...