Bucksense Integrates to FatTail’s Deals Marketplace
June 29, 2022 09:00 ET
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FatTail, Inc.
LOS ANGELES, June 29, 2022 (GLOBE NEWSWIRE) -- Bucksense, an advertising technology company offering a DSP to advertisers and a self-serve platform to publishers, is integrating to the Deals...
33Across’ Lexicon Identity Solution Sees 15X Year over Year Growth in Daily Cookieless Revenue for Publishers
June 14, 2022 09:00 ET
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33Across
NEW YORK, June 14, 2022 (GLOBE NEWSWIRE) -- 33Across, a publisher technology platform designed for the open web, today announced the proven results of its Lexicon identity solution on its first...
Index Exchange Acquires Machine Learning Company Rivr
June 08, 2022 09:30 ET
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Index Exchange
TORONTO, June 08, 2022 (GLOBE NEWSWIRE) -- Index Exchange Inc. (Index), one of the world’s largest independent ad exchanges, today announced its first-ever business acquisition of Rivr Technologies...
Index Exchange Appoints Matt Barash as Senior Vice President of Americas
May 23, 2022 09:30 ET
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Index Exchange
TORONTO, May 23, 2022 (GLOBE NEWSWIRE) -- Index Exchange Inc. (Index), one of the world’s largest independent ad exchanges, today announced the hiring of Matt Barash as senior vice president of...
FatTail Announces Deals Marketplace to Expand Access to Programmatic Deals for Buyers and Sellers
May 17, 2022 09:00 ET
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FatTail, Inc.
LOS ANGELES, May 17, 2022 (GLOBE NEWSWIRE) -- FatTail, an enterprise technology company with a decades-long track record of powering premium advertising supply for the world’s leading publishers,...
Booyah Advertising Acquires Denver-Based FiveFifty, Launches Programmatic Media Division
February 23, 2022 10:00 ET
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Booyah Advertising
DENVER, Feb. 23, 2022 (GLOBE NEWSWIRE) -- Booyah Advertising, a leading Denver-based digital advertising firm, has today announced the purchase of FiveFifty, a programmatic agency also headquartered...
New Study Finds Programmatic In-App Advertising Helps Drive Brand Affinity and Customer Engagement in APAC
February 15, 2022 20:00 ET
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PubMatic, Inc.
SINGAPORE, Feb. 16, 2022 (GLOBE NEWSWIRE) -- PubMatic (Nasdaq: PUBM), a sell-side platform that delivers superior outcomes for digital advertising, today released the findings from a custom...
Samba TV and PubMatic Launch Australia Partnership to Deliver Programmatic Omniscreen TV Audience Targeting
February 14, 2022 17:00 ET
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PubMatic, Inc.
SAN FRANCISCO, Feb. 15, 2022 (GLOBE NEWSWIRE) -- Samba TV, a leading global provider of omniscreen advertising and analytics, today announced a partnership together with PubMatic (Nasdaq: PUBM), an...
Nearly Forty Percent of Advertising Professionals Plan to Leave Their Jobs Within Two Years
December 15, 2021 08:56 ET
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Basis Technologies
CHICAGO, Dec. 15, 2021 (GLOBE NEWSWIRE) -- Basis Technologies (https://basis.net), a leading provider of cloud-based workflow automation and business intelligence software for marketing and...
Sonobi Acquires Amply to Deliver Comprehensive Monetization and Programmatic Solutions for Publishers and Advertisers
October 25, 2021 12:30 ET
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Sonobi, Inc.
WINTER PARK, Fla., Oct. 25, 2021 (GLOBE NEWSWIRE) -- Sonobi, an advertising technology marketplace that enables premium publishers and buyers to directly collaborate and build consumer-focused...