Katie McAdams - Basis Technologies 2024
Nearly All Marketers Use Generative AI Every Month; 70% Use It Weekly
19 sept. 2024 08h56 HE | Basis Technologies
CHICAGO, Sept. 19, 2024 (GLOBE NEWSWIRE) -- Basis Technologies (https://basis.com), a global provider of programmatic advertising and media automation solutions, today announced annual survey...
IAB CCS Achieving Efficiency in Ad Operations_ Insights from Shirofune's Success in Japan
Shirofune Showcases Industry-Leading Digital Advertising Automation at IAB Connected Commerce Summit 2024
16 sept. 2024 08h00 HE | Shirofune
NEW YORK, Sept. 16, 2024 (GLOBE NEWSWIRE) -- Shirofune, the leading digital advertising automation tool, will highlight its advanced ecommerce and omnichannel advertising automation platform during...
TF1 PUB Strengthens Its Programmatic Advertising Offering by Partnering With Magnite
10 sept. 2024 02h00 HE | Magnite, Inc.
PARIS, Sept. 10, 2024 (GLOBE NEWSWIRE) -- Magnite (NASDAQ:MGNI), the largest independent sell-side advertising company, today announced it will work with TF1 PUB, French leading video advertising...
Comscore Campaign Ratings Now Integrated Into Basis Technologies for Comprehensive Cross-Channel Incremental Reach Measurement
21 août 2024 08h59 HE | Basis Technologies
CHICAGO, Aug. 21, 2024 (GLOBE NEWSWIRE) -- Basis Technologies (https://basis.com), a global provider of media automation and programmatic advertising solutions, today announced an integration of...
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FatTail Releases Marketplace for Direct Political Advertising Deals to Help Campaigns Secure Scarce Premium Inventory
14 août 2024 09h00 HE | FatTail, Inc.
FatTail, an adtech company, has released a political advertising marketplace to facilitate deals between premium publishers and political advertisers.
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Lee Enterprises to Present at Sidoti Virtual Investor Conference
07 août 2024 11h00 HE | Lee Enterprises Inc.
DAVENPORT, Iowa, Aug. 07, 2024 (GLOBE NEWSWIRE) -- Lee Enterprises, Incorporated (NASDAQ: LEE) today announced its Chief Executive Officer, Kevin Mowbray, and Chief Financial Officer, Tim Millage,...
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Lee Enterprises nears digital sustainability with revenue inflection point
01 août 2024 07h00 HE | Lee Enterprises Inc.
Total Digital Revenue(1) represented 50% of total revenueDigital-only subscription revenue increased 34%(2) with subscriptions up 23%Amplified Digital® Agency revenue totaled $26M, up 12% YOY(2) ...
Magnite Launches Full AI-Driven Automation Within Demand Manager To Earn Incremental Revenue For Publishers
01 août 2024 02h00 HE | Magnite, Inc.
NEW YORK, Aug. 01, 2024 (GLOBE NEWSWIRE) -- Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising company, today introduced automated wrapper management within Demand Manager...
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Lee Enterprises plans quarterly call and webcast August 1, 2024
18 juil. 2024 11h00 HE | Lee Enterprises Inc.
DAVENPORT, Iowa, July 18, 2024 (GLOBE NEWSWIRE) -- Lee Enterprises, Incorporated (NASDAQ: LEE), a major subscription and advertising platform and a leading provider of high quality, trusted, local...
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Digital media pioneers join Lee Enterprises board
18 juil. 2024 07h00 HE | Lee Enterprises Inc.
DAVENPORT, Iowa, July 18, 2024 (GLOBE NEWSWIRE) -- Madeline McIntosh and Jon Miller, pioneering media executives with extensive accomplishments in digital technology, consumer marketing and business...