Exposed! Former New England Patriot, Brian Holloway, Reveals Super Bowl Insider Secrets of Outperforming the Competition


STEPHENTOWN, N.Y., Jan. 27, 2004 (PRIMEZONE) -- For years, business leaders have turned to Vince Lombardi's management style to pressure their corporate TEAMS to win at all costs. However, inside the sacred inner circle of the Super Bowl TEAMS -- you will find SECRETS to Outperforming Competition -- in the face of massive overwhelm and adversity.

Here's an insider snapshot.

The phone has been ringing. The press is outside your house. Stalker too. Unauthorized charges on credit cards. Suddenly your father that left . . . appears. You hire even more security for your children.

Your game check bounced -- "processing error" they told you. Your mail is turned over to security firms -- handling the terrorist stuff. Next stop, Houston, 5785 reporters in your face. Marketing agents, video cams are pirating your likeness. The locker room is a buzz. It's bonus payday -- and you find who 'got' the best deal. I will never forget the shock when Steve Nelson got a $1 million dollar Super Bowl XX bonus.

How do Championship TEAMS handle the avalanche of internal pressure, strife, and adversity?

Winning TEAMS have Commitment to SHARED VALUES AND GOALS. Drop the "pipe-dream" of everyone being the same. Diversity is power and increased capacity. Underneath those differences and distinct "points of view" -- is the agreement, a decision to WIN together. Barriers crumble. Organizational nonsense stops. Performance rises.

Championship TEAMS place high priority on shared leadership. EVERYONE must CARRY THE "GAME BALL". If you "see it" you "own" it type accountability to MAKE PLAYS. No blame-shifting. It's an attitude.

Brutal simplicity...technological superiority. Smart Coaches cut practice time in half. The playbook is razor sharp and thin. This drives execution and precision. This is the secret behind the Patriots' offensive "shock & awe" striking power of high speed 1.4 second plays. This requires receivers to catch balls they cannot see. Fastest before was Marino, at 1.9. Cutting-edge technology. Lip readers are wired. Complex information systems to "crack the opponent's code". This explains Tampa's "cakewalk" in Super Bowl XXXVII. Oakland. Goofed.

A burning desire rising from the Soul of the TEAM lifts performance to the "ZONE" -- that intangible place where 1 plus 1 = 3. See quantum physics to explain . . . I can't. Shared learning is maximized. New thinking deployed . . . winning gains in competitive advantage.

Flawless execution . . . no excuses, mindset. IT MUST BE "ABOUT" SOMETHING BIGGER than paychecks. Every game is a roller-coaster. Stability, strength, power and passion unleashed -- comes from shared trust. Superior execution comes from unwavering resolve. This high performance tenacious culture by deciding, sets the tempo, winning gains, regardless of the odds. No opinion without solutions, character.

The World Championship TEAM will be the only one left standing. Operating inside that TEAM are real INSIDER SECRETS...for operational excellence and speed. Scoring touchdowns fast and often. Activity is not productivity.



            

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