LAKE FOREST, CA -- (MARKET WIRE) -- October 18, 2006 -- Vue Technology, the leading provider of
item-level RFID solutions, today unveiled the third generation of its
TrueVUE™ RFID Platform. Vue's latest technology breakthroughs build upon
its proven success in enabling retailers to increase same store sales and
improve accuracy of inventory data and replenishment capabilities while
increasing employee productivity and customer satisfaction. The new
TrueVUE™ RFID Platform is the only RFID infrastructure that enables
retailers to easily initiate any item-level deployment, from dock doors and
portals to mobile and smart shelving solutions -- achieving inventory
tracking accuracy of 99+ percent.
This latest breakthrough from Vue Technology further builds upon the
company's patented RF networking technology that already dramatically
reduces conventional infrastructure costs by allowing standard RFID readers
to network across thousands of antennas. Building upon extensive in-store
experience with leading retailers, Vue Technology is now taking its
item-level RFID solutions to the next level with new developments that
greatly enhance the ROI for item-level RFID. Several retail leaders have
recently selected Vue's new technology to pilot item-level initiatives in
media & entertainment, apparel and pharmaceuticals.
"Our position as the innovative technology leader in item-level RFID has
been significantly extended with this release," said Tim von Kaenel, SVP,
Product Management & Business Development. "With this generation of
technology, we have successfully achieved the key goals that we set out for
driving down infrastructure costs by an order-of-magnitude, increasing the
areas that can benefit from item-level visibility, and creating the most
flexible system for retailers to address the over $220 billion item-level
inventory visibility problem."
Vue Technology's newest development is a series of item-level specific UHF
antenna arrays or 'smart surfaces' designed specifically to track the
quantity and location of individual products down to the item-level. Vue's
family of network addressable RF antenna arrays, called VUEpoints™, are
designed to provide 99+ percent accuracy at the item-level across a wide
variety of categories including apparel and footwear, media & entertainment
and pharmaceutical products. VUEpoints™ can be adapted to any surface
from metal shelving in front and backrooms, to wall and table top mounted
surfaces. When used with Vue's RF Networking switch and router devices,
standard third party RFID readers can read across thousands of 'smart
surfaces' -- shattering the current limitation of four antennas per reader.
Vue Technology is also unveiling its latest suite of RF Networking and Edge
Management software which provides 'out-of-the-box' software functionality
to support and manage RFID devices and provide store execution
functionality across a wide range of RFID implementations utilizing RFID
devices ranging from dock doors, portals, handheld and mobile readers to
RFID printers and smart shelf applications.
The TrueVUE™ software suite includes:
-- TrueVUE™ Enterprise Manager: Centralized network management
application providing powerful software functionality that manages RFID
devices, monitors heath and welfare of deployed devices and provides
enterprise visibility across multiple store deployments;
-- TrueVUE™ Site Manager: Store/site version of networking application
responsible for managing the RFID network and devices, data management and
storage;
-- TrueVUE™ Commissioning: EPC commissioning software that automates
the management of EPCs, offering a sophisticated EPC number management
system and RFID data repository;
-- TrueVUE™ Essentials: Workflow-based application and reporting suite
designed for use at individual locations within the supply chain;
-- TrueVUE™ Exchange: Enables access to data and functionality through
web services, ALE and JMS.
"The coming year holds great potential for Vue Technology, as retailers
move from item-level pilots to wider scale deployments. We are uniquely
positioned to enable those companies achieve their objectives," said Robert
Locke, CEO of Vue Technology.
About Vue Technology
Vue Technology is the leading provider of item-level RFID solutions,
offering breakthrough RFID infrastructure components and a powerful
software suite that delivers the most scalable, reliable, and ROI-driven
RFID solutions on the market. Vue's TrueVUE™ RFID Platform provides the
industry's only unified RFID infrastructure that allows customers to manage
dock doors, portals, mobile devices, smart surfaces and smart shelves to
achieve RFID visibility down to the item-level.
With its patent-pending RF Networking devices and UHF enabled
VUEPoints™, Vue allows standard readers to network across thousands of
antennas, exponentially increasing the number of zones that readers can
support and dramatically reducing the cost barriers previously associated
with item-level RFID roll-outs. Combined with an integrated software suite
for device and network management, EPC commissioning, and RFID workflows,
the TrueVUE™ RFID Platform is uniquely able to deliver significant and
measurable ROI to its customers. For more information, visit
www.vuetechnology.com.
Contact Information: Jamie Kress
Vue Technology, Inc.
440.543.3486
jkress@vuetechnology.com
Jane Carpenter
Lois Paul & Partners
781.782.5740
Jane_Carpenter@lpp.com