ACT! by Sage Integrated With Swiftpage Add-On Solution Helps Internet Marketing Company Convert More Prospects to Customers

SCOTTSDALE, AZ -- (MARKET WIRE) -- November 2, 2006 -- Sage Software today announced that ROI Rocket, a performance-based Internet affiliate marketing network, has integrated the ACT! by Sage contact and customer management solution with Swiftpage, an ACT! add-on solution that provides enhanced e-mail campaign features. ROI Rocket is using prospect contact data organized in ACT! for e-mail campaigns that are monitored with Swiftpage features, which return statistics including click-through rates and lead rankings into the ACT! database for ongoing marketing campaign analysis. ROI Rocket has significantly increased its prospect-to-customer conversion rate and revenue using this integrated solution.

ROI Rocket (www.roirocket.com) operates a pay-per-action network that connects Internet advertisers with Web content publishers who are willing to promote advertisers' offers for a pre-determined commission. ROI Rocket's innovative tracking technologies and proprietary affiliate management techniques identify valuable sales channels and track promotional arrangements between more than 7,500 advertisers and publishers in its network, ensuring that publishers are paid on a performance basis per action or sale their sites generate for each participating advertiser.

"ACT! helps us segment our affiliate advertisers and publishers by industry which has improved our ability to attract and do more business with these organizations, who are our customers," explained Matt Frary, ROI Rocket CEO and co-founder. "Using Swiftpage e-mail campaign features with ACT! allows us to send a higher and more targeted frequency of Web banner advertising offers to our affiliates. We can track who opens and reads the e-mails to determine which of our offers will most likely be attractive to them in the future. Deploying this system has significantly increased our revenue."

ROI Rocket uses the e-mail campaign segmentation data provided by Swiftpage in ACT! to prioritize sales opportunities based on client interests. Sales representatives use ACT! to track history of conversations with prospects and customers as well as to convert leads to closed sales using opportunity management features.

Swiftpage is the first online e-mail system for marketing and sales that is fully integrated into ACT!. Users can send up to 100,000 e-mails at once and are provided with detailed and graphical reporting at the contact level including metrics such as who opened an e-mail, how many times they opened an e-mail, which specific links were clicked on, etc. This data can be viewed online as well as in ACT! where users can associate rankings with leads.

"When ROI Rocket selected ACT! as their system of record, we were immediately able to streamline and improve their e-mail marketing processes by integrating Swiftpage functionality," said Dan Ogdon, marketing director for Swiftpage. "ROI Rocket's online advertising market is consistently seeing new competitors as barriers to entry in the online advertising market are lowering. Swiftpage and ACT! are providing the company with a technological advantage that allows it to efficiently keep in touch with its customers on a regular and highly targeted basis."

About ACT!

ACT!, first introduced in 1987, is the number-one selling contact and customer management solution and preferred choice of over 2.5 million registered users and more than 35,000 corporate customers to organize, access and manage their critical customer information. ACT! delivers powerful contact and customer management capabilities with flexible deployment and customization options to help individuals, selling professionals and corporate workgroups improve productivity and increase sales.

ACT! by Sage is part of Sage CRM Solutions, the only family of CRM products designed specifically for the needs of small and mid-sized businesses that also includes Sage CRM, SageCRM.com and Sage CRM SalesLogix. For more details, visit www.sagecrmsolutions.com or call (888) 855-5222.

About Swiftpage

Swiftpage is from Summit 5, a software development company, whose founders have a passion for changing the way people communicate. Swiftpage was designed to make e-mail marketing one of the most cost-effective tools in a company's arsenal, simple and accessible to individuals and organizations of all types and sizes. Since its inception, Swiftpage has helped thousands of for-profit and non-profit organizations create, send and track the performance of e-mail campaigns. In addition to its other e-mail service integrations, Swiftpage is the first server-based e-mail management system to be fully integrated into ACT!, the leading contact and customer management solution. For more information, visit www.swiftpage.com or call (877) 228-8377.

About Sage Software

Sage Software supports the needs, challenges and dreams of more than 2.6 million small and mid-sized business customers in North America through easy-to-use, scalable and customizable software and services. Our products support accounting, operations, customer relationship management, human resources, time tracking, merchant services and the specialized needs of accounting practices and the construction, distribution, healthcare, manufacturing, nonprofit and real estate industries. Sage Software is a subsidiary of The Sage Group plc, a leading international supplier of accounting and business management software solutions and related products and services for small to mid-sized businesses. Formed in 1981, Sage was floated on the London Stock Exchange in 1989 and the Group now has 5.0 million customers and employs over 10,500 people worldwide. For more information, please visit the Web site at www.sagesoftware.com/moreinfo or call (866) 308-2378.

© 2006 Sage Software SB, Inc. All rights reserved. The Sage Software logo and the Sage Software product and service names mentioned herein are registered trademarks or trademarks of Sage Software SB, Inc., or its affiliated entities. All other trademarks are the property of their respective owners.

Contact Information: Contact: Ryan Zuk Sage Software (480) 368-3818 ryan.zuk@sage.com Shana Keith Porter Novelli (404) 995-4557 shana.keith@porternovelli.com