NEW YORK, Feb. 7, 2007 (PRIME NEWSWIRE) -- The Wall Street Journal Online today launched "Heard on the Runway," a new fashion blog that offers continuously updated news, images and analysis of the runways showing the Fall 2007 collections in New York, Milan and Paris.
"The blog will be updated throughout the day during New York, Milan and Paris fashion weeks in February and March," said Lisa Bannon, editor of The Wall Street Journal's Retail and Luxury Goods Group. "It will bring the Journal's trademark business analysis, scoops and insight to the industry's biannual runway events."
"Heard on the Runway is our latest event-driven blog, providing readers with up-to-the-minute coverage of the latest business news and fashion trends from the international runways," added Bill Grueskin, managing editor of The Wall Street Journal Online.
The Online Journal ran a series of other event-driven blogs in recent weeks on such events as the Consumer Electronics Show in Las Vegas, the Detroit Auto Show and the Davos Economic Forum in Switzerland.
The new fashion blog will be written by the Journal's team of experienced fashion and luxury goods reporters including: Teri Agins, Ellen Byron, Rachel Dodes, Vanessa O'Connell, Ray Smith and Cheryl Lu-Lien Tan.
Heard on the Runway will take readers backstage at the shows, to exclusive parties and events, and to one-on-one interviews with the CEOs, designers and retailers who set the agenda for the industry. The blog will also review the most trend-setting fashion shows of the week and offer photos, sketches and slideshows of cutting-edge design for fall 2007.
Heard on the Runway is offered for free at www.wsj.com/runway and will include links to fashion stories appearing in The Wall Street Journal.
About The Wall Street Journal Online
The Wall Street Journal Online at WSJ.com, published by Dow Jones & Company (NYSE:DJ) (www.dowjones.com), is the largest paid subscription news site on the Web. Launched in 1996, the Online Journal continues to attract quality subscribers that are at the top of their industries, with 811,000 subscribers world-wide as of Q4, 2006.
The Online Journal offers three industry-specific verticals: the award-winning Health, Media & Marketing and now Law. Health offers authoritative analysis, breaking news and commentary from top industry journalists. Media & Marketing is designed for professionals in the advertising, marketing, entertainment and media industries. Law is designed to provide law firms and attorneys timely information on events and trends important to the legal market. Subscribers to these verticals also get access to the full content of the Online Journal.
In 2005, the Online Journal was awarded a Codie Award for Best Online News Service for the second consecutive year, and its Health Industry Edition was awarded Best Online Science or Technology Service for the third consecutive year. The Wall Street Journal Online network includes CareerJournal.com, OpinionJournal.com, StartupJournal.com, RealEstateJournal.com and CollegeJournal.com.
The Wall Street Journal "Online" logo is available at http://www.primezone.com/newsroom/prs/?pkgid=2637