Paciolan Renews Long-Term Relationship With NAADD and Initiates New Partnership With NACMA


IRVINE, CA -- (MARKET WIRE) -- May 2, 2007 -- The National Association of Athletics Development Directors (NAADD) and the National Association of Collegiate Marketing Administrators (NACMA) today announced their partnership with Paciolan. The company will continue its long-standing alliance with NAADD, which began in 1993 while beginning its partnership with NACMA. Paciolan will serve as a major sponsor for both organizations for the upcoming year.

"Paciolan has supported NAADD for the last decade," stated Ross Bjork, President of NAADD. "By combining the extensive Paciolan community with market-leading development, ticketing and marketing solutions serving our fans both online and offline, Paciolan is uniquely positioned to provide considerable value to our membership now and in the future."

"Not only does Paciolan serve the needs of marketing leaders within college athletics organizations but they also comprise one of the strongest communities in athletics," said Trip Durham, NACMA president. "By providing all NACMA members with access to the Paciolan community, our membership will be well positioned to share best practices amongst leading athletics organizations across the country."

For over 25 years, many of the nation's top universities have worked with Paciolan to manage their fan and donor relationships. Collectively, these universities form the industry's largest community offering a wealth of knowledge and experience to share amongst each other. Paciolan fosters this spirit of community in many formats; Paciolan's annual conference, PACnet, regularly scheduled best practices and training webinars, and client-based online community forums. When coupled with industry leading functionality Paciolan provides college athletics organizations with the most complete solution in the industry.

"Paciolan is pleased to provide ticketing, marketing and development services to over 100 college athletics organizations across the country," said David Butler, President and CEO of Paciolan. "This partnership allows us to help facilitate the ongoing development of a community well-positioned to meet the goals of its athletics organizations. We look forward to providing considerable value to both organizations and to the college athletics profession."

About Paciolan

Founded in 1980, Paciolan is a leading ticketing enabler, providing ticketing, fundraising and marketing technology solutions for top venues across North America. Paciolan provides a wholly integrated infrastructure that puts venues in direct control of their customer relationships, brands and revenue potential. Primary markets include college athletics, professional sports, performing arts, arenas and museums. Collectively, Paciolan clients sell over 100 million tickets annually representing approximately 25% of all live event tickets sold in the US. Paciolan is a privately held corporation based in Irvine, California.

Visit www.paciolan.com for additional company information.

About NAADD

NAADD is the first organization of its kind to provide educational and networking opportunities, enhancement of acceptable operating standards and ethics, and establishment of the overall prestige and understanding of the profession of athletic development and fund raising. For more information about NAADD, please visit www.naadd.com.

About NACMA

NACMA is the first organization of its kind to provide educational and networking opportunities; enhancement of acceptable operating standards and ethics; and establishment of the overall prestige and understanding of the profession of athletics marketing administrators. For more information about NACMA, please visit www.nacma.com.

NAADD and NACMA are administered by NACDA. In its 42nd year, NACDA is the professional and educational association for more than 6,100 college athletics administrators at more than 1,600 institutions throughout the United States, Canada and Mexico. More than 2,000 athletics administrators annually attend the NACDA Convention. Additionally, NACDA administers nine professional associations for the separate business units that report directly to the athletics director.

Contact Information: Paciolan Editorial Contact Shaw Taylor 949.476.1212 Marketing Director Email Contact NAADD, NACMA Editorial Contact Julie Work 440.892.4000 Director of Communications Email Contact