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Televerde Confirms Independent Research Validates Demand for Their Quality Lead Generation Services
| Source: Televerde
PHOENIX, AZ--(Marketwire - July 14, 2008) - Televerde, a premiere provider of market
insight and customer acquisition solutions, announces the independent
research analysis from AberdeenGroup confirms their broad mix of premium
lead generation solutions is appropriately responding to the demands of
sales and marketing business leaders who seek to increase sales pipelines
through lead quality while reducing the cost-per-opportunity.
The comprehensive research conducted by analyst Peter Ostrow of
AberdeenGroup and reported in the "B2B TeleServices: The 2008 Buyers Guide"
validates that when businesses use outsourced lead generation services that
focus on quality of leads over quantity of leads, a dramatic improvement in
sales results of 20 percent on average.
"Televerde's hallmark is the business intelligence and market insight we
provide as the foundation of all our solutions to guarantee the quality in
our output," said James H. Hooker, president and CEO. "The Televerde Sales
Optimization™ Suite encompasses all of the needs that AberdeenGroup's
defined Best-in-Class companies demand for quality lead generation
including the one-to-one relationship between Televerde's market
intelligence experts and our clients' sales representatives."
Market insight is the fundamental core of the Televerde Market Says...™
program which uses expert research to canvass target markets to identify
trends, business challenges and opinions, enabling informed decision-making
to grow market share. The dynamic Televerde Sales Optimization™ Suite
provides lead nurturing, opportunity analysis, win/loss analysis, sales
support, tracking and qualification through expert outreach.
"Overall, lead quality is desired by Best-in-Class companies at twice the
levels of lead quantity," said Peter Ostrow, vice president and group
director customer management at AberdeenGroup. "The quality of outsourced
teleservices callers is consistently supported by the Best-in-Class
organizations surveyed by Aberdeen; these companies are generally more
satisfied with assigned staff, place a higher emphasis on training and
knowledge transfer between the organizations, and focus on transparency in
the calling methodology."
Televerde's solutions are supported by more than 13 years of training and
tenured marketing and sales professionals who have unrivaled experience in
identifying opportunities and providing actionable market intelligence to
leading companies throughout the US, Canada and Mexico. All Televerde
solutions provide flexibility to maximize the results of every campaign and
exceed the expected return on their client's investment. For a download
copy of the Televerde sponsored "B2B TeleServices: The 2008 Buyers Guide"
from AberdeenGroup, visit www.televerde.com or call 888-925-7526.
About Televerde
Televerde provides actionable marketing insight, qualified sales lead
generation and integrated marketing solutions that accelerate sales revenue
and generate net new business for high-tech companies. We have specialized
expertise defined by 13+ years of developed relationships with business
leaders and decision-makers in over one million companies. By leveraging a
unique blend of go-to-market best practices, innovative technologies and
intuitive reporting tools, we deliver performance-based solutions with
fully measurable ROI. Our end-to-end portfolio solves complex and strategic
customer acquisition objectives. Core services include lead generation,
lead qualification, lead management, market intelligence, event
recruitment, sales support and sales results analysis. Televerde is ISO
9001:2000 certified. Contact us at info@televerde.com, or call
888-925-7526. For more information, visit televerde.com.