DGAP-News: NOVA NUTRIA® GOES GLOBAL – NOW!

Nova Nutria AG / Strategic Company Decision

11.02.2009 

Release of a Corporate News, transmitted by DGAP - a company of EquityStory AG.
The issuer is solely responsible for the content of this announcement.
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Günzburg, February 11th 2009. The NOVA NUTRIA® January Kick-Off-Tour was
closed with the event in the Günzburger Forum. After the successful start
up events in Hungary, Serbia, Macedonia, Bosnia, Croatia, and Switzerland
the international starting signal for the 'GLOBAL EXPANSION' was given at
the event on February 7th, 2009. Since February 9th, midnight, NOVA NUTRIA®
consultants may now build up a worldwide sales agent network. In January
the company recorded the best business result since its foundation and
closed the business year 2008 with a record turnover since company
foundation.

'With IOS 24® and the individual sub domains with integrated online shop
for every newly registered sales partner NOVA NUTRIA® AG is establishing a
business build up model unique in the world. Similar to a classic franchise
system we standardize the quality of our outside image and thus offer every
sales partner the same chances to establish a successful personal business.
Our online-supported business model allows every sales partner to work the
own warm market in high quality from the start through independently
moderated presentations in first contact ideally and without the risks of
destroying the warm market through ignorance and lacking professional
skill. The individual contact list that poses to be a basic requirement for
a good business start up of new partners thus receives a very unique first
information quality and facilitates the NOVA NUTRIA® business model for
every entrepreneur. With this marketing system, a mixture of live meetings,
online presentations, live workshops, online presentations, live workshops
and live seminars with a combination of WEBINARS (moderated
Online-Live-Trainings) and moderated sales shows for customers via Internet
we set a full new standard in the MLM branch in our opinion.' say Jörg D.
Wittke (Board of Directors Sales of NOVA NUTRIA® International AG) and
Thomas Schmitz (International Marketing Manager of NOVA NUTRIA®
International AG).

The NOVA NUTRIA® AG has created a fully new possibility of international
business build up and even set the course for international product sales
through an international product sales through a novelty single customs
clearance system for the export to any country. Therefore not only the
well-known build up of networks is possible worldwide, but also the
generation of trade turnovers in almost every country worldwide. The
clearly defined, newly created framework conditions for the opening of
further sales subsidiaries - worldwide - enables every NOVA NUTRIA® sales
partner to independently integrate an entire country into his individual
sales organisation.

Within the next 90 days the online tools of currently 10 different
languages will be expanded to 20 languages. Next to Mandarin Chinese,
Korean, Japanese, and Hindu the platform will also be expanded by Arabic -
without additional costs for the sales partner. Already a few hours after
this spectacular announcement new sales partners were won in the USA,
Malaysia, the Philippines, Australia, Chile, Mexico, Canada, Albania,
Greece, Namibia and South Africa.

'With the implementation of the ONE WORLD RECRUITING-concept we are
expecting more than 1000 new registrations per day by the end of June. In
the past 6 months we invested more than 1 Million Euros into the creation
of the infrastructure in the areas software, logistics, new Internet
appearances, and sales build up. As of March 15, 2009 NOVA NUTRIA® will be
on the Internet with an entirely new Internet presence. Next to the greatly
expanded back office for sales partners we will publish our research
results and background information on a special page for doctors, health
professional and scientists for the first time in the history of our
company.

The new back office, programmed in DOTNET will provide all necessary
advertising documents, target group oriented Internet advertisement banners
for product sales and recruiting, training materials, webinars, logo
downloads, flyer printing drafts, as well as business presentations and
seminar sheets to all NOVA NUTRIA® sales partners next to the classic
information about turnover and organization development in  REALTIME. At
the end of October 2009 the entire online - offline system will be
available in more than 20 languages.

The Online recruiting tool will be supplemented by a follow-up-auto
responder system next to the simple collection content, which will start up
in June 2009 - of course also in 20 languages.

The customer shop system that every NOVA NUTRIA® consultant receives upon
registration will also be supported by a follow-up-auto responder-system as
of August 1, 2009. With these work methods we facilitate daily work for our
sales partners, and enable every NOVA NUTRIA® consultant to concentrate
fully on the acquisition of new customers and sales partners' says Dragan
Manzano Vela, president of the Board of Administration of the NOVA NUTRIA®
AG (CH).

The 'Reload' of NOVA NUTRIA® decided in June of 2008 will most probably be
completed by the end of October, and make the company more competitive for
the global expansion than ever before. In the first quarter of 2010 NOVA
NUTRIA® the opening of a subsidiary in the USA. In 'Las Vegas' Nevada the
'ONE WORLD CONVENTION' will be the starting signal for the 'NOVA NUTRIA®
Invasion' in the mother country of network marketing.

The Nova Nutria® group of companies with operations in all European
countries and product developments based on its own research and
development activities is focused on the topic Bio-Signalling-Nutrition.
The group of companies today is considered as one of the worldwide leading
entities regarding the research, development, manufacturing and marketing
of products which are based on the Bio-Signal-Theory. The product range is
thereby focused on high-quality nutritional supplements for man and beast,
dietary food, functional cosmetics as well as home and personal care
products. Nova Nutria® AG is listed at the Frankfurt Stock Exchange under
the stock symbol 47N. The company is running international representative
offices and subsidiaries and is present in the entire European Union with a
comprehensive network of sales distributors.

Dragan Manzano Vela
President of the Board of Administration
Zugerstrasse 8a
CH-6340 Baar
Telefon: +41 (0) 41 544 90 06
Fax: +41 (0) 41 544 90 07
E-Mail: info@novanutria.ag


DGAP 11.02.2009 
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