Playentertainment Launches vdoBug Navigator Web Site

Innovative Remote Control Device for Preschoolers Offers Slate of Award-Winning Educational and Entertaining Children's DVD Titles


MESA, AZ--(Marketwire - May 12, 2009) - Playentertainment, LLP, the company behind the highly anticipated educational and interactive learning toy, the vdoBug Navigator remote control DVD player device expressly for toddlers and preschoolers, has launched a dedicated Web site for the device and its line-up of award-winning DVD titles (www.vdobug.com).

Hailed by a number of popular parenting Web sites, the lady bug-shaped vdoBug Navigator enables small children to select and replay sections of a DVD without touching the original playback equipment.

NowWhatBaby.com says: "... The vdoBug is not only cute but it is really easy for a child to use. It takes only moments to program and then your child uses the buttons on the bug to navigate the DVD. Unlike your remote, this controller will only allow your child to skip chapters and to press play. There will be no accidental ejecting, pausing, or stopping followed by 'MOM -- IT'S NOT WORKING!'"

FireflyAShop.org proclaimed: "... Thankfully the vdoBug is invented. A DVD navigator just for kids 4-7. How awesome is that! Now the little ones can actually use this cute little ladybug that comes with 10 buttons each for the different chapter in the DVD they are watching. The vdoBug is designed for the DVDs that come with it; there is a great selection of educational DVDs and some fun ones like 'My Doggie.'"

MomFuse.com recommends: "... Have you noticed how kids love to play with remote controls? Especially when you're watching a really good movie or a program you're totally into? Problem solved with the VdoBug DVD Navigator! Not only will your little one be able to have their own remote control but they will be able to pause, rewind and play their favorite scenes. Best of all... this cute little ladybug remote is wireless!"

The vdoBug Navigator features ten buttons that correspond with 10 sections of the specially-authored DVD. The vdoBug also sports a compartment for customized menu display cards which overlays identifying graphics for each of the ten buttons

Playentertainment introduces the vdoBug learning toy on its all-new Web site with specifically-produced DVD titles from a roster of recognized preschool brands, including "Baby Prodigy," the award-winning creator of infant developmental products that provide parents with quality, educational entertainment for their children from birth through the years of early childhood; "Munchkins Math," a math program for ages 3-6 designed to help children strengthen the skills they need to be successful in all math subject areas once they reach elementary school; and "Shushybye," a multi award-winning music and character-based sleep-themed lifestyle and entertainment brand that encourages toddlers and preschoolers to look forward to bedtime.

The DVDs are authored specifically for the vdoBug and sold separately.

Said Lawrence Meyers, Managing Partner of Playentertainment, LLP: "We are excited to launch our official vdoBug Navigator Web site, and make this fun and educational device available immediately to families and their children. We are also pleased to offer the impressive slate of titles that are now ready to be enjoyed with the vdoBug Navigator, including 'Baby Prodigy,' 'Munchkin Math,' 'Digging for Dinosaurs' and 'Shushybye.' The vdoBug learning toy is all about empowering small children to make their own choices -- and learn and have fun while doing so."

About Playentertainment:

Based in Mesa, Arizona, Playentertainment, LLP is a developer, manufacturer and marketer of quality original toy entertainment that emphasizes child development, child empowerment and education. The company's founder and Managing Partner, Lawrence Meyers is a recognized technology and consumer products development executive whose successful track record with global media and corporate leaders spans over 30 years. His distinguished career in the broadcasting industry includes technology development with ABC, CBS, NBC, FOX, PBS, ESPN, HBO where he has designed numerous video advancements for such large scale productions as the Super Bowl and Olympics, such as on-site digital archiving and storage of audio and video, software automation of recording, storage and streaming, and 360 degree camera replay technology. Playentertainment's newly launched vdoBug Navigator is the company's flagship toy line brand.

Contact Information: Contact: SSA Public Relations (818) 907-5929 Cara Downs