Entropic Communications' VP Technology to Present "Net Neutrality in the Home -- Don't Forget About the Home Network" at OTT CON


ADVISORY, Feb. 1, 2010 (GLOBE NEWSWIRE) --



 What:     Over the Top (OTT) discussions generally deal with issues
           such as content aggregation, devices in the home, digital
           rights management, advertising, net neutrality, available 
           bandwidth on the access network, and more. However, even
           if all these problems are solved and the ideal solution
           is created, it will never see broad-based adoption if there
           is insufficient bandwidth or a lack of robustness on the
           in-home network to support OTT services.

           Dr. Anton Monk, vice president technology for Entropic, will 
           address these issues and the fact that the home network may
           be the single most critical piece of the OTT puzzle if it is
           to move beyond the PC and the hobbyist and on to mass-market
           success.

           By now it is well known that the U.S. service providers 
           currently have, or will soon have, multi-room DVR solutions
           based on high-speed home networking solutions. Perhaps less
           well known is that the standard being adopted by the vast 
           majority of these service providers is a coaxial cable-based
           solution known as MoCA (Multimedia over Coax Alliance),
           which is essentially Ethernet over coax. Within a couple of 
           years, MoCA home networks capable of carrying more than 
           150Mbps will blanket the U.S. service provider landscape.
           What this means is that a key ingredient for OTT success -- 
           high speed access to the television viewing location --
           will be in place. OTT services will be able to share this
           network with other services giving rise, naturally, to 
           questions about net neutrality not just outside the home,
           but also inside the home. This talk will discuss home 
           networking in general with a focus on converged OTT and 
           incumbent services. In particular, options are proposed for 
           dealing with potential net neutrality concerns in the home.

 Where/    OTT Con (February 2-3, 2010) - Holiday Inn San Jose
 When:     Donner Pass Ballroom

           Wednesday, February 3, 3:00 p.m. - 4:00 p.m.

           To schedule an interview with Dr. Monk, please contact
           Angela Edgerton at angela@ardellgroup.com.

 About 
 Entropic: Entropic Communications, Inc. (Nasdaq:ENTR) is a leading 
           fabless semiconductor company that is engineering the
           future of connected home networking and entertainment by 
           providing next-generation silicon and software technologies
           to the world's leading cable, telco and satellite service 
           providers, OEMs and consumer electronic manufacturers. As a
           co-founder of MoCA (Multimedia over Coax Alliance),
           Entropic pioneered and continues to evolve the way high-
           definition television-quality video and other multimedia
           and digital content such as movies, music, games and photos
           are brought into and delivered throughout the home. For more
           information, visit Entropic at www.entropic.com.

 Contact:  The Ardell Group, Angela Edgerton
           +1 (858) 792-2941
           angela@ardellgroup.com

Forward-Looking Statements

Statements herein that are not strictly historical in nature constitute "forward-looking statements." Such statements include, but are not limited to, statements regarding the benefits and performance of MoCA home networking solutions and their deployment or expected deployment in operator networks. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause Entropic's actual results to be materially different from historical results or from any results expressed or implied by such forward-looking statements. These factors include, but are not limited to, the effects of competition; the risk that the market for high-definition television-quality video and multimedia content delivery and home networking solutions may not develop as anticipated; and other factors discussed in the "Risk Factors" section of Entropic's Quarterly Report on Form 10-Q for the three months ended September 30, 2009. All forward-looking statements are qualified in their entirety by this cautionary statement. Entropic is providing this information as of the date of this release and does not undertake any obligation to update any forward-looking statements contained in this release as a result of new information, future events or otherwise.

The Entropic Communications logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=4255

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