BEDFORD, Mass., June 7, 2010 (GLOBE NEWSWIRE) -- Proactive customer communications foster trusted, lifelong and profitable relationships and produce sustainable results. Consumers' increased use of mobile devices, coupled with their growing propensity for communicating over multiple channels, presents an opportunity for business-to-consumer organizations to build customer loyalty while streamlining contact center operations. Yet, most companies are not taking full advantage of voice, text, and email channels to optimize their communications.
Executives from SoundBite Communications, Inc. (Nasdaq:SDBT) will be featured speakers at several industry events this month. SoundBite has helped top companies in the financial services, retail, telecommunications and utilities markets transform their customer communications. At these sessions, SoundBite's senior executives will help organizations understand the value of Proactive Customer Communication, why it is critical for reaching consumers with relevant and timely information, and how to adapt operations to the new regulatory environment.
"Even with 4.6 billion mobile subscribers globally sending 4.5 billion text messages daily, many organizations have yet to align their contact center infrastructure with this emerging consumer communications preference," said Mark Friedman, chief marketing and business development officer, SoundBite. "Proactive customer communications can deliver significant business results while increasing customer loyalty and helping companies differentiate themselves."
SoundBite executives will speak at the following events:
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Northeast Contact Center Forum's 2010 Vendor Expo, Gillette Stadium, Foxborough, Mass.— In "Aligning Your Contact Center with Consumer Communications Preferences," Alan Berrey, vice president of Emerging Solutions at SoundBite Communications, will discuss how organizations can use interactive text messaging, in addition to automated calls and emails, to reduce customer support and telephony costs while increasing customer loyalty and satisfaction. The session will occur on Tuesday, June 8 at 11:15 a.m.
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TRMA 2010 Summer Conference, The Ritz Carlton, Denver, Colo.—John Tallarico, vice president of Product Management, SoundBite Communications, will participate in a panel discussion titled, "What impact will the TCPA rulings have on your business and how you contact your customer?" that will explore the proposed changes to align the FTC's telemarketing rules with the collection industry. This panel discussion will occur on June 9 at 8:30 a.m.
- 11th Annual Call Center Week 2010, Caesars Palace, Las Vegas, Nev.—Alan Berrey, vice president of Emerging Solutions at SoundBite Communications, will explore text messaging as a channel for customer support, and offer examples of how organizations are currently using interactive text messaging in the contact center, and how self-service and agent-assisted customer support can be offered via the text channel. This session is scheduled for June 16 at 11:30 a.m.
About SoundBite Communications
SoundBite Communications is a leading provider of on-demand, multi-channel proactive customer communications solutions designed to transform the way organizations communicate throughout the customer lifecycle to build trusted, lifelong and profitable relationships. Clients can leverage SoundBite's proactive customer communications offering and expertise in designing, executing and optimizing communications strategies to engage in relevant customer interactions that deliver long-term business value. Visit SoundBite.com for more information.
SoundBite is a registered service mark of SoundBite Communications, Inc.
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