Mobiquity President Scott Snyder to Share Viewpoint on "The Future of Enterprise Applications" During Stanford University's INNOVATE! Summit

BOSTON, MA--(Marketwire - Jun 1, 2011) - Mobiquity (www.mobiquityinc.com), a professional services firm specializing in the design, build and deployment of enterprise-class mobile solutions, today announced its co-founder and President, Dr. Scott Snyder, will share his viewpoint on a panel discussion entitled, "The Future of Enterprise Applications - Empowering Developers & End-Users Through Mobile+Cloud+Social" during Stanford University's INNOVATE! 2011 Summit. The program will take place on Wednesday, June 8 at The Four Seasons Hotel in Palo Alto, Calif.

The business enterprise as we've known it is in a state of flux, with emerging technologies such as mobile, social networking and cloud computing presenting new challenges and opportunities for companies; where they need to determine how to manage and employ these new challenges, as well as how to leverage these innovative technologies for competitive advantage and added business value. The panelists will examine the shift from the Internet-enabled Enterprise to the world of interactive, all-wireless, work-anywhere Enterprise, and address exactly what companies should be thinking about to prepare for the variables of virtual communication, social interaction, and mobility to transform their business models for innovation.

Joining Dr. Snyder on the panel discussion will be Herve Pluche, Vice President of CP/Retail Consumer Mobile Solutions, SAP; Laurent Bride, Vice President of Business Objects Innovation, SAP; and Sandeep Johri, Vice President, Strategy & Industry Solutions, Enterprise Business, HP. These experts will discuss:

• Emerging technology trends in enterprise applications and services
• How these trends will affect the way enterprises develop and procure new applications, and describe the development life cycle
• Why companies should be rethinking their business models for change
• What types of players and collaboration are required to achieve this new model

INNOVATE! is an invitation-only executive summit. To learn more about this event, visit http://www.innovate.globallogic.com/index.php?option=com_content&view=article&id=51&Itemid=53

About Mobiquity
Mobiquity is a professional services firm specializing in the design, build and deployment of enterprise-class mobile solutions. The company helps clients transform business processes with mobile solutions that are scalable, measurable, usable and sustainable. Mobiquity's expertise includes mobile business strategy, experience design for mobile devices, mobile technology development and deployment, data and analytics, and mobile security services. Co-founded by consulting veteran Bill Seibel (COO, Cambridge Technology Partners, CEO, ZEFER) and leading mobile strategist Dr. Scott Snyder (President, Breakthru Advisors, CEO and President, Decision Strategies International), Mobiquity has teamed the leaders from the client-server and internet waves with those driving innovation in mobile today. To learn more, visit www.mobiquityinc.com.