Detroit, Jan. 10, 2012 (GLOBE NEWSWIRE) -- When companies plan to make a car, a lot of ideas are thrown across the drawing board before they become reality. In fact, many of them become "concept cars;" a car that is built from an idea to test the approval from consumers, but not necessarily produced for the road.
See video from Chevrolet at: http://inr.synapticdigital.com/chevrolet/youthconcepts
Chevrolet recently celebrated its 100-year anniversary and is now reaching out to the youth market and looking to give the younger generation what they want. Thus, they are introducing a new line of "concept cars" to see what works.
We have video and soundbites that will show you some of the oldest "concept cars" and some of the newest at the Detroit Auto Show which is open to the public on Saturday, January 14th.
Registered journalists can access video, audio, text, graphics and photos at http://www.thenewsmarket.com.