COS to open a store in Warsaw

COS to open a store in Warsaw

This summer will see COS expanding into Poland with a store opening in the
capital Warsaw.

The new store will be situated within the Mysia 3 concept store development
near the Wolf-Bracka district of central Warsaw; a unique space that provides a
simple aesthetic and industrial interiors. This landmark development is the
ideal location for the first COS store to open in Poland.

Across 2 floors and 500 square metre the store will carry the full collection
concept - women's, men's and children's wear - offering reinvented classics,
wardrobe essentials and timeless designs that are made to last beyond the
season.

Since the inauguration of the brand in 2007, COS has made a discreet
yet impactful launch in Europe and is now synonymous as the brand favouring
style over fashion. Today there are 46 stores in nine countries, with
Poland marking the fifth confirmed new market of 2012; Finland, Italy,
Hong Kong, Kuwait have previously been communicated.

Marie Honda, COS Overall Brand Responsible says; "We are very happy to confirm
our first store opening in Poland, COS is a great fit for the market in Warsaw
and we hope the customers will agree".

Camilla Emilsson Falk, H&M Head of Media Relations
Telephone: +46 (0) 8 796 39 95
E-mail: camilla.emilsson-falk@hm.com

Nils Vinge, H&M Head of IR
Telephone: +46 (0) 8 796 52 50
E-mail: nils.vinge@hm.com

Atul  Pathak, COS Head of Communication and Marketing
Telephone: + 44 (0) 7815  692 672
E-mail: atul.pathak@cosstores.com