Full Year Report January – December 2012

  · Sales for the full year increased by 7 percent to 12,486 MSEK (11,666) and
for the fourth quarter by 3 percent to 3,148 MSEK (3,064). In local currencies,
sales for the full year increased by 6 percent and for the fourth quarter by 4
percent
  · Operating profit from product areas1) for the full year increased by 9
percent to 3,666 MSEK (3,365). For the fourth quarter operating profit from
product areas1) decreased by 2 percent to 883 MSEK (898). In local currencies,
operating profit from product areas1) for the full year increased by 8 percent
and was flat for the fourth quarter
  · Operating profit2) amounted to 4,062 MSEK (3,702) for the full year and to
986 MSEK (1,022) for the fourth quarter
  · EPS (basic) for the full year increased by 18 percent to 14.33 SEK (12.14)
and for the fourth quarter by 15 percent to 3.93 SEK (3.42)
  · The Board proposes an increased dividend to 7.30 SEK (6.50)

 1. Operating profit for Swedish Match product areas, which excludes share of
net profit in STG and larger one time items.
 2. Operating profit for the Group includes share of net profit in STG and
larger one time items.
For the full report: http://www.swedishmatch.com/investors/
Swedish Match telephone conference

A telephone conference will be held today, Wednesday, February 20 at 2:00 p.m.
(CET), (1:00 p.m. UK time). At this time we will review and comment on the
results. Participants will include Lars Dahlgren, Joakim Tilly, and Emmett
Harrison.

Listen to the telephone conference live at:
http://www.swedishmatch.com/investors/

Replay will be available for 30 days at the link above as well as on telephone
number:
UK replay number: +44 20 7031 4064, access code: 927922
US replay number: +1 954 334 0342, access code: 927922
Swedish replay number: +46 8 505 203 33, access code: 927922
_______

For further information, please contact:

Lars Dahlgren, President and Chief Executive Officer
Office +46 8 658 0441

Joakim Tilly, Chief Financial Officer
Office +46 8 658 0213

Emmett Harrison, Senior Vice President Corporate Communications and
Sustainability
Office +46 8 658 0173

Richard Flaherty, President US Division, US Investor Relations contact
Office +1 804 787 5130
_________
The character of the information in this report is such that it shall be
disclosed by Swedish Match AB (publ) in accordance with the Swedish Securities
Markets Act. The information was disclosed to the media on February 20, 2013 at
08.15 a.m. (CET).
_________

Swedish Match AB (publ), Box 7179, SE-103 88 Stockholm, Sweden
Visiting address: Västra Trädgårdsgatan 15. Telephone: +46 8 658 0200
Corporate Identity Number: 556015-0756
www.swedishmatch.com