Stevia First CEO to Present at 25th Annual Roth Conference


SACRAMENTO, CA--(Marketwire - Mar 20, 2013) - Stevia First Corp. (OTCQB: STVF) ("Stevia First" or the "Company"), an early-stage agribusiness based in California's Central Valley growing region and focused on the industrial scale production of stevia, the all-natural zero-calorie sweetener that is rapidly transforming the food and beverage industry, advised today that Mr. Robert Brooke the Company's president and CEO, will present at the 2013 Roth Growth Stock Conference in Dana Point, Calif. on March 20th at 12:30 Pacific time (Promenade - white track). The company has been advised that a webcast link will be provided and subsequently available for viewing on the www.steviafirst.com website.

ROTH Capital Partners (ROTH), www.roth.com, a relationship-driven investment bank focused on serving emerging growth companies and their investors, will host its 25th Annual Growth Stock Conference March 17-20, 2013, at The Ritz Carlton, located at 1 Ritz Carlton Drive, Dana Point, California. 

One of the largest of its kind, ROTH's flagship three-day investment conference brings together executives from more than 380 growth companies and 1,000 institutional investors. The event provides attendees with investment ideas across a variety of sectors, including Business Services, Consumer, Cleantech, Industrials & Resources, Healthcare, Metals & Mining, and Technology & Media. Company presentations, Q&A sessions, panels and management one-on-one meetings offer institutional clients opportunities for extensive interaction with executive management to gain in-depth insights into each business and sector.

About Stevia First Corp. (OTCQB: STVF)
Stevia First Corp. is seeking to establish a vertically-integrated enterprise in the U.S. that uses technological expertise in fermentation-based stevia production and improves upon traditional stevia farming and processing methods. Stevia First's U.S. operations are located in the heart of California's Central Valley, one of the world's most productive agricultural regions. For more information visit: www.steviafirst.com

About the Stevia Industry
The market for all-natural, zero-calorie stevia sweeteners is expanding rapidly. The World Health Organization (WHO) estimates stevia intake could eventually replace 20-30% of all dietary sweeteners. The total global sweetener market was estimated at $58.3 billion in 2010. For more information visit: www.steviafirst.com

Notice Regarding Forward-Looking Statements
This news release contains "forward-looking statements" as that term is defined in Section 27(a) of the United States Securities Act of 1933, as amended and Section 21(e) of the Securities Exchange Act of 1934, as amended. Statements in this press release which are not purely historical are forward-looking statements and include any statements regarding beliefs, plans, expectations or intentions regarding the future. Such forward-looking statements include, among other things, projections of worldwide sales of stevia products, growth of stevia production and global markets. Actual results could differ from those projected in any forward-looking statements due to numerous factors. Such factors include, among others, the inherent uncertainties associated with new projects and development stage companies. These forward-looking statements are made as of the date of this news release, and we assume no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those projected in the forward-looking statements. Although we believe that any beliefs, plans, expectations and intentions contained in this press release are reasonable, there can be no assurance that any such beliefs, plans, expectations or intentions will prove to be accurate. Investors should consult all of the information set forth herein and should also refer to the risk factors disclosure outlined in our annual report on Form 10-K for the most recent fiscal year, our quarterly reports on Form 10-Q and other periodic reports filed from time-to-time with the Securities and Exchange Commission.

Contact Information:

Contact:
Investor Relations
Stevia First Corporation
Email: info@stevia-first.com
Tel: +1- (530) 231-7800
Web: www.steviafirst.com