OMAHA, Neb., June 11, 2013 (GLOBE NEWSWIRE) -- Infogroup Targeting Solutions B2B List Services Group announced today it has been awarded management of Advantage Business Media postal, and email lists. Infogroup Targeting Solutions' B2B List Services helps companies maximize revenue through strategic management of valuable data assets.
Developed in 2006 as a digital business-to-business information company, Advantage Business Media is built on a wealth of experience with more than 40 years in the publishing industry. With its strong brand portfolio, Advantage Business Media provides relevant content to highly targeted audiences across its communication, design engineering, manufacturing and science markets.
"Our alliance with Infogroup Targeting Solutions will expand our data offerings with greater market segmentation, giving our advertisers access to tightly-focused audiences of purchasing decision makers in the key industries we serve," said Gail Kirberger, Associate Director of Audience Development, Advantage Business Media. "Infogroup's full suite of data, solutions and services is unparalleled in the industry."
"The Advantage Business Media's lists provide mailers and marketers direct contact with today's most valuable key buyers helping them deliver increased sales and results for their companies," stated, Jeff Adee, Vice President B2B List Services, Infogroup Targeting Solutions. "We are excited about this new relationship with Advantage Business Media and look forward to providing the direct marketing community access to these responsive and quality names."
Infogroup Targeting Solutions recommends the Advantage Business Media lists for a variety of mailers and offers categories including: technical products & services, enewsletters/publications/magazine subscriptions, trade shows, educational events/seminars, technical books and directories, general office supplies, computer equipment/software, webinars and telecommunications/internet services.
For more information please click here to view the data cards or contact Jeff Mungo, Vice President B2B List Services Sales, with Infogroup Targeting Solutions at 402.836.6278 or jeff.mungo@infogroup.com.
About Infogroup Targeting Solutions
Infogroup Targeting Solutions helps companies increase sales and customer loyalty through analytically driven consumer and business data and database marketing solutions. With exclusive access to the Data Axle™, we build multichannel solutions using contextually relevant information on 235MM individuals and 24MM businesses. For more information, visit www.infogrouptargeting.com.
About Advantage Business Media
Advantage Business Media is an integrated business media company with a diversified portfolio of highly focused websites, e-newsletters, print publications, specialized directories, vertical search databases, conferences, ancillary media vehicles, and associated web-based services. Advantage Business Media serves nearly one million industry professionals in the science, manufacturing, design engineering, communications markets. For more information, visit www.advantagebusinessmedia.com.