New York, NY, April 22, 2014 (GLOBE NEWSWIRE) -- Shareswell, the simple and secure site for gifting stock, has officially launched its free platform, Shareswell.com. First-to-market, Shareswell will enable users to give and receive stock for any occasion and invest in each other's future.
Shareswell allows users to create an ideal stock registry or 'wish list' and share it with family and friends, who can then gift stock into a brokerage account. Without Shareswell, the steps necessary to gift stock are complex and time consuming; however, Shareswell provides a unique, user-friendly approach to stock gifting.
"Imagine investing in your little brother's future, helping a friend to meet financial goals, or even just encouraging a niece to start saving," says Emily R. Washkowitz, Founder and CEO of Shareswell. "Many gifts are returned because people simply don't want or need them. Meanwhile, the gift of stock not only has potential upside but also allows the recipient to start thinking about and saving for the future."
How it works:
- The platform registration process is simple and free for both the gift giver and recipient.
- Shareswell is both broker and event-agnostic, so recipients can link existing brokerage accounts or open new ones with any broker of preference for any occasion.
- Unlike novelty single share stock gifting, Shareswell facilitates multi-share purchases that empower individuals to build a robust portfolio and invest in the future.
"With Shareswell, you can help your family and friends start building toward a nest egg," says Washkowitz. "I am even using Shareswell for my wedding registry. It's simple: Register for shares, gift stock, live well."
Emily Washkowitz developed Shareswell out of the Columbia Business School accelerator program, and will continue to build the business in Columbia's new WeWork incubator space in New York City. For more information, please visit www.Shareswell.com.