adidas Group completes divestiture of Rockport


August 3, 2015 

Herzogenaurach, Germany / Canton, Massachusetts, United States - The adidas Group announced today that it has formally completed the divestiture of its Rockport business to a new entity formed by Berkshire Partners LLC and New Balance Holding, Inc. Following the completion of the divestiture of the Rockport business segment on July 31 2015, the Rockport segment will be deconsolidated.

Headquartered in Canton, MA, The Rockport Company LLC is a global designer, developer, manufacturer, distributor and retailer of footwear under the Rockport brand. Rockport offers a full line of men's and women's footwear which is sold through a global multi-channel distribution network.

About the adidas Group
The adidas Group is a global leader in the sporting goods industry, offering a broad portfolio of footwear, apparel and hardware for sport and lifestyle around the core brands adidas, Reebok, TaylorMade and Reebok-CCM Hockey. Headquartered in Herzogenaurach, Germany, the Group employs more than 53,000 people across the globe and generated sales of € 14.5 billion in 2014.

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Media/IR Contacts:

Media Relations                                                                           Investor Relations
Jan Runau                                                                                        Sebastian Steffen
Chief Corporate Communication Officer                          Vice President Investor Relations
Tel.: +49 (0) 9132 84-3830                                                       Tel.: +49 (0) 9132 84-76622

Katja Schreiber                                                                              Christian Stoehr
Senior Director Corporate Communication                     Director Investor Relations
Tel.: +49 (0) 9132 84-3810                                                       Tel.: +49 (0) 9132 84-4989

                                                                                                              Yifeng Wang
                                                                                                              Manager Investor Relations
                                                                                                              Tel.: +49 (0) 9132 84-3057        

Please visit our corporate website: www.adidas-group.com


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adidas Group completes divestiture of Rockport
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