Pacific Ventures Group Announces SnoBar(TM) Alcohol-Infused Products were Featured at the 2017 NFL Pro Football Hall of Fame Enshrinement Weekend

LOS ANGELES, CA--(Marketwired - Aug 29, 2017) - Pacific Ventures Group (OTC PINK: PACV) (the "Company"), an investment group concentrating in consumer products, food, beverage and alcohol-related industries, announced that SnoBar™ was selected from hundreds of food and beverage submissions to be featured at the NFL Pro Football Hall of Fame Enshrinement Weekend earlier this month (August 3-6).

The Enshrinement Weekend Fun Fest in Canton, Ohio is a three-day event drawing more than 200,000 spectators to the stand-alone museum and annual "Hall of Fame" Game. In years past, a drink ticket could be exchanged for a beer or a glass of wine. This year, the Pro Football Hall of Fame selected SnoBar™ brand products from the hundreds of submissions to add to the menu, and participants were able to exchange a drink ticket for a SnoBar™ alcohol-infused ice cream cup or an alcohol-infused popsicle.

Shannon Masjedi, CEO President of PACV, commented, "We thank the NFL and the Pro Football Hall of Fame for giving us the opportunity to be a part of a fantastic three-day event and look forward to a wonderful partnership for years to come."

The products' impact on past and present NFL players, team owners, coaches, NFL executives, and fans was evident to attendees. The event's Food and Beverage Director, Danielle Attar, stated, "More than 300 cases of SnoBar™ were consumed at this year's event, and SnoBar™ will be a staple on the menu for years to come." Samuel Suarez who manned the SnoBar™ booth reported that the number one question asked was "How do I get SnoBar™?"

The type of exposure that SnoBar™ received at this highly visible event reinforces the Company's 2017 near-term objectives as communicated in July's Letter to Shareholders: "broadening our customer base, continued development of innovative products, and revenue growth by increasing product sales." The Company will continue to execute market awareness initiatives that will benefit consumers and shareholders.

Business Description
Pacific Ventures Group, an investment group concentrating in consumer products, food, beverage and alcohol-related industries, is a publicly-traded company based in Los Angeles, California. PACV attributes its success to the unique blend of our history, culture, brands, relationships, innovation, technology and most importantly, our leadership. For more information on PACV, please visit www.pacvgroup.com.

Forward-Looking Statement
This press release may contain certain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Investors are cautioned that such forward-looking statements involve risks and uncertainties, which include among others, the inherent uncertainties associated with smaller reporting companies, including without limitation, other risks detailed from time to time in the Company's periodic reports filed with the Securities and Exchange Commission.