American Premium Water Corp.’s (OTC:HIPH) Announces Acquisition of License for Streetwear Brand Worthy

Worthy is a brand that is popular with many musicians and entertainers

Playa Vista, UNITED STATES


PLAYA VISTA, Calif., June 12, 2018 (GLOBE NEWSWIRE) -- American Premium Water Corporation (OTC:HIPH) (“APWC”) announces that it has entered into agreement to acquire the worldwide license for apparel and accessories for Worthy, a New York based sneaker and streetwear brand.  The Company will place the Worthy brand under its’ Gents subsidiary operation and management, including its distribution channels.   

“The Company is very excited about the acquisition of Worthy and adding it to the American Premium family of brands. This brand has tremendous opportunity to grow and diversify the Company’s apparel revenue streams. It is very complimentary to Gents as it will have a price point that will allow for placement in channels that doesn’t service the Gents price point. With Worthy’s celebrity involvement, including Cardi B, the brand fits into the Company’s guidelines of finding acquisition’s that fit within Brand.Luxury.Lifestyle criteria. This brand (Worthy) allows the Company to tap into the every growing streetwear marketplace, and the team is really excited to start designing product for the brand” commented Ryan Fishoff, CEO of American Premium.  

Worthy (www.worthylux.com) is a New York based streetwear brand and sneaker store. The terms of the deal allow the Company the worldwide exclusive distribution of apparel and accessories outside of Worthy’s existing stores. In addition, the deal allows the Company to open it’s own stores under the Worthy brand. Worthy has become a go-to destination for Cardi B, Adrien Broner, Hennessy Carolina, and others celebrities, athletes, entertainers, and musicians to find the latest trends in streetwear and fashion. The Company worked very closely with The Brewer Group CEO, Jack Brewer, on this acquisition. The Brewer Group team will be working closely on marketing, social media, and athlete engagement for the Company to further develop the brand.  

“Jack (Brewer) and the Brewer Group helped the Company in securing this transaction. The Company will be working with Jack and his team to promote this brand through various channels and leverage the celebrity following it has with Jack’s presence with athletes and entertainers. The Company will be following the Kith and Supreme model of leveraging existing retail to further build and develop the brand. I am really excited about the growth potential; this deal has the potential to bring in excess of $1million of revenue during the term of the license for the Company. This transaction will expand the price point’s offered by the Company and opens up many new distribution channels” concluded Mr. Fishoff.

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For more information on American Premium Water Corporation / HIPH, go to http://www.lalpinahydrogen.com/investor-page.html

Gents

The New York-based Gents is a producer of luxury hats and other fine accessories and apparel. Their line is carried in over 200 retail outlets internationally, including Bloomingdale’s, Nordstrom, and Saks Fifth Avenue.

Visit www.gentsco.com to learn more. https://www.gentsco.com

@GentsCo

#GentsCo 

Safe Harbor Notice 
Certain statements contained herein are “forward-looking statements” (as defined in the Private Securities Litigation Reform Act of 1995). American Premium Water Corporation cautions that statements made in this news release constitute forward-looking statements and makes no guarantee of future performance. Forward-looking statements are based on estimates and opinions of management at the time statements are made. These statements may address issues that involve significant risks, uncertainties, estimates and assumptions made by management. Actual results could differ materially from current projections or implied results. American Premium Water Corporation undertakes no obligation to revise these statements following the date of this news release.  Additional details of the Company's business can be found in its public disclosures as a reporting issuer under the Securities Exchange Act of 1934 filed with the Securities and Exchange Commission's ("SEC") EDGAR database.

This press release is issued on behalf of the Board of Directors by Alfred Culbreth, Founder /Director.

Disclaimer Regarding Forward Looking Statements

Certain statements in this press release, on American Premium Water Corporation’s (“APWC”) website and other oral and written statements made by APWC from time to time are “forward-looking statements”, as that term is defined in Section 27A of the United States Securities and Exchange Act of 1933, as amended, and Section 21E of the United States Securities and Exchange Act of 1934, as amended,  Forward-looking statements include, without limitation, statements regarding beliefs, objectives, intentions, goals, plans, strategies, financial projections, any other statements regarding the future and any  statements that are not purely historical.  These statements are only predictions and involve known and unknown risks, uncertainties, and other factors that may cause our actual results to differ materially from those expressed or implied by such forward-looking statements. Given these uncertainties, you should not place undue reliance on these forward-looking statements. Forward-looking statements speak only as of the date on which they are made, and APWC expressly disclaims any obligation to update or revise any forward-looking statements to reflect events or circumstances after the date thereof.  All forward-looking statements, whether written or oral and whether made by or on behalf of the APWC, are expressly qualified by these cautionary statements. Forward-looking statements involve risks and uncertainties which could cause actual results or outcomes to differ materially from those expressed in the forward-looking statements. APWC’s expectations, beliefs and projections are expressed in good faith and are believed by the APWC to have a reasonable basis, but there can be no assurance that management's expectations, beliefs or projections will result or be achieved or accomplished.  A variety of factors, many of which are beyond APWC’s control affect APWC’s operations, performance, business strategy and results and could cause the actual results, performance or achievements of APWC to be materially different from any future results, performance or achievements that may be expressed or implied by such forward-looking statements. For APWC, particular uncertainties arise, amongst others but not limited to and not in any order of importance, from (i) focusing on and allocating more resources on certain target markets (ii) the possibility to raise further equity and debt to fund future growth, (iii) changes in demand for APWC’s products, (iv) performance issues with key suppliers, affiliates, agents, advisors or subcontractors, (v) changes in government changes in laws or regulations to which APWC or its suppliers are subject, including environmental laws and regulations relating to water or water sources  and (vi) the inability to complete announced acquisitions, difficulty or unanticipated expenses in connection with integrating acquired businesses and the risk that anticipated synergies and opportunities as a result of acquisitions will not be realized or the risk that acquisitions do not perform as planned, including, for example, the risk that acquired businesses will not achieve revenue projections.

THIS NEWS RELEASE HAS BEEN PREPARED BY APWC’S MANAGEMENT, WHO TAKES FULL RESPONSIBILITY FOR ITS CONTENTS.  NO SECURITIES REGULATORY AUTHORITY HAS APPROVED OR DISAPPROVED OF THE CONTENTS OF THIS NEWS RELEASE.  THIS NEWS RELEASE SHALL NOT CONSTITUTE AN OFFER TO SELL OR THE SOLICITATION OF AN OFFER TO BUY NOR SHALL THERE BE ANY SALE OF THESE SECURITIES IN ANY JURISDICTION IN WHICH SUCH OFFER, SOLICITATION OR SALE WOULD BE UNLAWFUL PRIOR TO REGISTRATION OR QUALIFICATION UNDER THE SECURITIES LAWS OF ANY SUCH JURISDICTION.

Contact Information:

American Premium Water Corporation
12777 Jefferson Blvd.
Suite 300
Playa Vista, CA 90066-7408
(888)-983-0054

Stock Symbol:  HIPH
General Inquiries:  info@americanpremiumwater.com 
Investor Relations:  ir@americanpremiumwater.com 
Company Website:  http://www.lalpinahydrogen.com/investor-page.html 
Twitter:  @americanpremium, @lalpinawater 
Instagram: #lalpinahydrogen