NEW YORK, Sept. 25, 2018 (GLOBE NEWSWIRE) -- YellowHammer Media Group, the full service digital advertising agency, announced today that the company has opened an office in Los Angeles, CA, located in Playa Vista. The move represents an exciting expansion opportunity for the YellowHammer brand, solidifying relationships with existing west coast partners and presenting new and exciting business opportunities. Andrew Hirsch, Vice President of Client Services, will also act as General Manager of the YellowHammer Los Angeles office.
YellowHammer represents over 50 direct-to-consumer brands, many of which are located in California. “We have a very collaborative relationship with YellowHammer, and are thrilled that they’ll be serving us locally going forward,” said Steven Izen, Founder & CEO of Lokai. “YellowHammer understands that we have high standards for both creative and performance in everything we do, and that takes constant analysis and iteration.”
The IAB recently released research that digitally native, vertically integrated brands are driving significant growth in advertising spend. To serve this growing category, and all brands, YellowHammer uses an agile creative approach to marketing, forming tight-knit teams that continuously develop new creative concepts, analyze campaign performance and optimize delivery. Clients achieve rapid measurable growth as a result of this unique approach to client management and campaign delivery.
“We’ve seen tremendous growth with YellowHammer, and having access to their office in Los Angeles will make it even easier for us to work together,” said Quang Dinh, General Manager of Girlfriend Collective. “We’re excited that they’re growing their footprint on the West Coast.”
“YellowHammer has a fantastic roster of clients across the US, and we’re thrilled that we’ll be able to work more closely with our West Coast brands,” said Andrew Hirsch, VP of Client Services. “Los Angeles will serve as a strategic base to attract new business and retain the clients we work with now.”
About YellowHammer
YellowHammer drives performance for brands through creativity. With YellowHammer, brands streamline creative production and messaging, media buying, and analysis. Additionally, clients are able to manage the entire customer journey, discern granular insights on creative performance, and drive higher revenue across display, native, social, search and video. Founded in 2009 and headquartered in New York City with four offices globally, YellowHammer generates exceptional results for clients in over 200 countries. For more information, visit www.yhmg.com.
Contact info:
Emily Riley
eriley@witstrategy.com
914-330-1128