SimpliSafe Takes Its First Step Outside of the Home With Video Doorbell Pro

Designed in partnership with IDEO, Video Doorbell Pro brings home owners innovative security features and a sleek layer of defense at a fair price

BOSTON, Oct. 16, 2018 (GLOBE NEWSWIRE) -- SimpliSafe®, maker of award-winning home security systems, launched Video Doorbell Pro today, its first step outside the home.

With a super wide 162° diagonal field of view, Video Doorbell Pro lets you keep an eye out beyond the front door in crystal clear 1080p HD. High Dynamic Range imaging (HDR) allows the camera to adjust to extremes of bright and dark light, so that you still get a clear view of everything on your porch even in harsh sunlight. At night, infrared night vision kicks in, so you can see what’s happening clearly even in the middle of the night.

Video Doorbell Pro also includes a dual-sensor motion trigger unique to SimpliSafe. The trigger uses two different sensors in parallel: a PIR sensor that detects human heat signature, and an image classification sensor that detects human form. The two combine to create a double trigger, making Video Doorbell Pro more precise, less likely to false alert, and more effective at distinguishing people from passing cars. PIR sensor functionality is live, while image classification will be rolled out through an update in the coming weeks.

Video Doorbell Pro also provides two-way audio capabilities and a door chime, so users can talk with anyone at the door through the SimpliSafe app. Noise and echo cancellation support crystal clear audio exchanges and declutter recording playback by removing background noise.

“Video Doorbell Pro gives homeowners advanced safety features for significantly less than any other like doorbell on the market,” said Chad Laurans, founder and CEO of SimpliSafe. “Our mission is to make every home secure, and part of the way we do this is by eliminating barriers like frustrating user experiences and price.”

Video Doorbell Pro can be used on its own or integrated with SimpliSafe’s flagship home security system. Its integration with the SimpliSafe home security system is the first of its kind. Whenever any SimpliSafe sensor detects activity, every camera, inside and out, captures video—including pre-roll video from before the sensor was triggered—giving users an immediate view of what happened before, during and after the alert.1 Video Doorbell Pro can be used with video alarm verification, which can lead to higher arrest rates.2

Designed in partnership with leading global design firm IDEO, Video Doorbell Pro’s slim, welcoming profile fits in naturally with the home.

"Design is an important but often overlooked feature of modern home security," says Dirk Ahlgrim, Design Director, IDEO. "Video Doorbell Pro is in most situations the first touchpoint for someone with a home, so from the beginning we recognized how important it was to visualize a welcoming technology that also communicates protection."

SimpliSafe custom engineered Video Doorbell Pro’s power management system to work with doorbells from 8V to 24V, allowing it to integrate easily with almost any home, from 19th-century colonials to new construction with digital chimes.

The SimpliSafe Video Doorbell Pro is available on the SimpliSafe website and in Best Buy stores across the country for $169. At launch, Video Doorbell Pro units purchased at Best Buy will be sold with interchangeable faceplates in Obsidian, Cloud and Jade. A wider array of interchangeable faceplate options will be available in the near future.

Launched earlier this year at CES, the all new SimpliSafe—the company’s third-generation system—has received widespread acclaim. It was named “the best home security system” by The Verge and Wirecutter, a New York Times company, and received the Editors’ Choice award from PC Magazine and CNET.  This year alone, SimpliSafe announced a series of important integrations with Google Assistant, August Smart Lock, Alexa and Apple Watch.

About SimpliSafe
SimpliSafe fundamentally changed the alarm industry, pioneering a new way to make home the safest place on earth for everyone. Founded in 2006, SimpliSafe was the first to offer homeowners professional-grade monitored home security with no long-term contracts and at radically fair prices. SimpliSafe now protects over 2 million people. The company remains committed to its founding goal: to make every home secure.

The SimpliSafe logo is the trademark of SimpliSafe, Inc., and SimpliSafe is the registered trademark of SimpliSafe, Inc. in the US and other countries. Google, Google Assistant, and all related logos are trademarks of Google Inc. or its affiliates. Alexa and all related logos are trademarks of, Inc. or its affiliates. August, August Smart Lock and all related logos are trademarks of August Home, Inc. Apple, Apple Watch and all related logos are trademarks of Apple Inc. or its affiliates.

Media Contacts
Melina Engel for SimpliSafe

1. Camera recording requires $4.99/month plan for one camera or $10/month for unlimited cameras (included with Interactive monitoring).
2. Video verification requires Interactive monitoring.

Photos accompanying this announcement are available at

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