Dallas, Texas, Jan. 29, 2020 (GLOBE NEWSWIRE) -- Global DSP (Demand-Side Platform) Market 2020-2025
The global DSP (Demand-Side Platform) market size is expected to gain market growth in the forecast period of 2020 to 2025, with a CAGR of 30.0% in the forecast period of 2020 to 2025 and will expected to reach USD 29680 million by 2025, from USD 10410 million in 2019.
The DSP (Demand-Side Platform) market report provides a detailed analysis of global market size, regional and country-level market size, segmentation market growth, market share, competitive Landscape, sales analysis, impact of domestic and global market players, value chain optimization, trade regulations, recent developments, opportunities analysis, strategic market growth analysis, product launches, area marketplace expanding, and technological innovations.
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The major players covered in Global DSP (Demand-Side Platform) Market are: Criteo, Dataxu, Adobe, Double Click, Appnexus, Facebook Ads Manager, SocioMatic, Amazon (AAP), Trade Desk, Mediamath, Amobee, Sizmek, Centro Inc, AdForm, Tubemogul, Oath Inc, etc. Among other players domestic and global, DSP (Demand-Side Platform) market share data is available for global, North America, Europe, Asia-Pacific, Middle East & Africa and South America separately. Global Info Research analysts understand competitive strengths and provide competitive analysis for each competitor separately.
Advances in ad server remain crucial in manifesting incremental growth opportunities in demand side platform DSP market, besides maintaining a thorough repository of online digital ads and a complete list of recipients optimized based on various factors such a customer interest and frequency. DSP are operated via online and offline managers comprising advertising agencies, marketing honchos and trading agencies who systematically target accurate audiences to incur revenue maximization. Technological advances and further reliance on digital media on the back of sturdy internet pervasiveness to drive sales in global demand side platform (DSP) market in forthcoming years.
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This dedicated research report on demand side platform (DSP) market is aimed at exploring diverse facets of the market inclusive of definition dynamics, drivers and segment analysis that influence growth in global demand side platform (DSP) market. The report also includes a detailed account of competitor analysis besides focusing largely on PESTEL and SWOT analysis as well as popular market strategies such as portfolio expansion, regional diversification as well as other winning strategies to secure sturdy returns and sustainable revenue models despite staggering competition in global demand side platform market.
Global DSP (Demand-Side Platform) Market segmentation
DSP (Demand-Side Platform) market is split by Type and by Application. For the period 2015-2025, the growth among segments provide accurate calculations and forecasts for sales by Type and by Application in terms of volume and value. This analysis can help you expand your business by targeting qualified niche markets.
By Type, Global DSP (Demand-Side Platform) Market has been segmented into RTB (Real Time Bidding), PPB (Programmatic Premium Buying), etc.
By Application, Global DSP (Demand-Side Platform) Market has been segmented into Retail, Automotive, Financial, Telecom, Others, etc.
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Competitive Landscape and DSP (Demand-Side Platform) Market Share Analysis
DSP (Demand-Side Platform) competitive landscape provides details by vendors, including company overview, company total revenue (financials), market potential, global presence, DSP (Demand-Side Platform) sales and revenue generated, market share, price, production sites and facilities, SWOT analysis, product launch. For the period 2015-2020, this study provides the DSP (Demand-Side Platform) sales, revenue and market share for each player covered in this report.
Table of Contents
1 DSP (Demand-Side Platform) Market Overview
2 Company Profiles
3 Market Competition, by Players
4 Market Size by Regions
5 North America DSP (Demand-Side Platform) Revenue by Countries ...Continued
Part 2:
Global Demand-Side Platform Systems Market 2020-2024
Demand-side platform is a service which enables consumers to accurately manage huge
amount of data and advertise exchange accounts by using single interface. Ad exchanges helps
to display real-time bidding of online advertising, and with the help of demand-side platform
service, marketers can accurately manage their bids for the postures or banners for the
information which is layering on to target the audiences. In addition, the major purpose of the
DSP is to purchase digital ad inventory and display that ads to the users at finest price. Likewise,
the demand-side platform service is used by various in-house marketing advertisers, teams, ad
agencies, and promoters. However, media buyers also can get access to advertising exchanges
and the number of supply-side platforms through a single interface by the use of demand-side
platforms.
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Global Demand-Side Platform Systems Market Segment by Companies, this report covers
Facebook Ads Manager
Rocket Fuel
MediaMath
Amazon (AAP)
DoubleClick
LiveRamp
Choozle
TubeMogul
BrightRoll
AppNexus
Global Demand-Side Platform Systems Market Market Segment by Regions, regional analysis covers
North America (United States, Canada and Mexico)
Europe (Germany, France, UK, Russia and Italy)
Asia-Pacific (China, Japan, Korea, India and Southeast Asia)
South America (Brazil, Argentina, Colombia)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
Global Demand-Side Platform Systems Market Segment by Type, covers
Cloud based
On Premise
Global Demand-Side Platform Systems Market Segment by Applications, can be divided into
Programmatic RTB
Programmatic Direct
In addition to this, consumers can purchase high-quality mobile ads, rich media, native ads, and
video in real-time at optimum prices though demand-side platform systems. Furthermore, the
complex, dynamic, and integrated specifications of ads demand industry competition is a major
factor which is increasing competitive advantage of organizations at a rapid pace and precisely
provide ads to target audiences. Likewise, both service and manufacturing industries need to
accurately define target audiences and target markets and dynamically use real-time bidding
technology to quickly offer ads.
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The global demand-side platform market is basically segmented into application, type, as well
as geographical regions. On considering the type, the global demand side platform market is
fragmented into on premise and cloud based. According to the application, the global demand
side platform market is categorized into programmatic direct and programmatic RTB.
Table of Contents
1 Demand-Side Platform Systems Market Overview
2 Manufacturers Profiles
3 Global Demand-Side Platform Systems Market Competition, by Players
4 Global Demand-Side Platform Systems Market Size by Regions
5 North America Demand-Side Platform Systems Revenue by Countries…Continued
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