Global Baby Care Products Market is Rising because of its ample demand it’s market valuation will reach to USD 28.19 billion by 2029c: GreyViews

Baby Care Products market are Johnson & Johnson, Procter & Gamble (P&G), Kimberly-Clark (KCWW), Honasa Consumer Pvt. Ltd., The Himalaya Drug Company, Citta World, Sebapharma GmbH & Co. KG, Beiersdorf, California Baby, and Unilever among others. To achieve a substantial market share in the worldwide Baby Care Products market and strengthen their position, manufacturers are pursuing expansion methods such as current developments, mergers and acquisitions, product innovations, collaborations, and partnerships, joint ventures. Among these, Johnson & Johnson is one of the most significant manufacturers and distributors present in the global Baby Care Products market.


Pune India, July 28, 2022 (GLOBE NEWSWIRE) -- The market has been studied for the below mentioned-segmentation and regional analysis for North America, Europe, Asia, South America, and Middle East and Africa. These are the key regions where the Baby Care Products market is operating currently and is predicted to expand in the near future. The manufacturers and suppliers involved in the Baby Care Products market is present across various countries in the above-mentioned regions.

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The report provides detailed understanding of the market segments which have been formed by combining different prospects such as the product, price, distribution channel, and others. Apart from this, the key driving factors, restraints, potential growth opportunities and market challenges are also discussed in the below paragraphs.

The significant players operating in the global Baby Care Products market are Johnson & Johnson, Procter & Gamble (P&G), Kimberly-Clark (KCWW), Honasa Consumer Pvt. Ltd., The Himalaya Drug Company, Citta World, Sebapharma GmbH & Co. KG, Beiersdorf, California Baby, and Unilever among others. To achieve a substantial market share in the worldwide Baby Care Products market and strengthen their position, manufacturers are pursuing expansion methods such as current developments, mergers and acquisitions, product innovations, collaborations, and partnerships, joint ventures. Among these, Johnson & Johnson is one of the most significant manufacturers and distributors present in the global Baby Care Products market.

A range of baby care products comprises of baby shampoos, baby powders, baby powders, baby Wash & baby oils, and baby creams among others. Such products are mainly intended to be used on infants and babies till the age of three years. Most of the baby care products are commonly made of hydrating and mild ingredients including shea butter, aloe vera, almond oil, milk cream, jojoba oil, and butter. Such ingredients helps in moisturizing and softening the skin of baby.

There has been a significant increase in the demand for fortified baby food, owing to parents' growing knowledge of the importance of meeting their kids' nutritional needs. Increase in demand for organic baby food products, in particular, is driving the market's growth. For instance, Nestle SA, launched new products responding to the demand for fortified baby food in India with goods, such as Nestle Cerelac Fortified Baby Cereal with milk multi grain & fruits. Iron, zinc, and vitamins are among the minerals added to infant food during the fortification process. The most frequent dietary shortfall among children is iron insufficiency. As a result, fortified infant food items that are high in iron and folic acid are being introduced in the baby care products market for the baby's physical and mental development.

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Scope of Baby Care Products Market Report

Report MetricInformation
Study Period2021-2029
Base Year              2021
Forecast Period              2022-2029
Market Share UnitUSD Billion
Segments CoveredProduct, price, distribution channel
Regions CoveredNorth America, Europe, Asia-Pacific, South America and Middle-East and Africa
Major PlayersJohnson & Johnson, Procter & Gamble (P&G), Kimberly-Clark (KCWW), Honasa Consumer Pvt. Ltd., The Himalaya Drug Company, Citta World, Sebapharma GmbH & Co. KG, Beiersdorf, California Baby, Unilever among others

Segmentation Analysis

Baby skin care segment is expected to be the fastest growing segment in 2021.

The product segment includes baby skin care, baby toiletries/hair care, baby food, and baby safety & convenience. Baby skin care segment is expected to witness highest growth rate during the forecast period. Millennial parents prefer natural infant skin care products because they are better educated and aware and want to protect their child's skin from the damaging effects of chemical components. This drives the growth of the segment. The usage of premium skincare products grows as more women start working and as disposable money rises.

Moreover, baby care products are being manufactured from plant-based and organic substances, such as body washes, diaper creams, and baby wipes, are becoming more and more popular among parents due to growing worries about infants' fragile and sensitive skin. These products also offer a wide range of advantages that help with the treatment of skin allergies, pain, rashes, and other skin-related problems. Such events are expected to accelerate market expansion during the forecast period..

Online segment is expected to be the fastest growing segment in 2021.

The distribution channel segment includes hypermarket & supermarket, pharmacy & drugstores, specialty store, online, and others. Online segment is projected to witness highest CAGR during the forecast period. Online platform serves as a popular medium for the purchase of baby care products. This is attributed to easy availability and benefits such as information about the attributes of the products, time-saving feature, and the facility of home delivery provided by online platforms. Furthermore, increase in penetration of various online portals globally and rise in number of offers or discounts attract consumers to purchase consumer goods through online channels.

Medium price segment is expected to be the fastest growing segment in 2021.

The price segment includes low, medium, and high. Medium segment is expected to witness highest CAGR during the forecast period. The medium segment is the most preferred segment by both, buyers and manufacturers. North America and Europe are the top markets for this segment due to high purchasing capacity of consumers, demand for advanced products, and growing cases of various skin and hair infections. Moreover, the preference of high-quality baby care products drives the market for this segment in the developed countries, such as the U.S., UK, Canada, Germany, and France.

Regional Analysis                                                               

The regional analysis provides a detailed perception about the key regions and the countries. Some of the key countries analyzed for the Baby Care Products include US, Canada, Mexico, Germany, France, U.K., Italy, Spain, Russia, China, Japan India, Brazil, Peru, UAE, South Africa and Saudi Arabia.

Asia-Pacific region witnessed a major share. The baby care products market is anticipated to increase significantly in this area, which is home to the two most populous nations globally, China and India, due to the favourable demographic trends. However, North America is expected to witness considerable growth rate during the forecast period. The need for baby care products has increased as a result of infants' greater sensitivity to other products, which is one of the main factors driving the expansion of the North America baby care products market.

Country Analysis

Germany

Germany Baby Care Products market size was valued at USD 1.73 billion in 2021 and is expected to reach USD 2.52 billion by 2029, at a CAGR of 5.1% from 2022 to 2029. In the Europe region, Germany is one of the leading shareholders in the Baby Care Products market. In addition, the huge spending power of the population in this country has been a major contributor to the market growth.
Moreover, upsurge in daycare facilities in the country and government subsidies for enabling admissions of child in daycare facilities will further boost demand for baby care products in the country. On the other hand, the demand for baby care products, especially natural and organic baby care products, is on the rise as a result of consumers' growing awareness of the importance of baby care. This is one of the main drivers of the baby care products market's growth in Germany.    

China                                  

China Baby Care Products market size was valued at USD 3.84 billion in 2021 and is expected to reach USD 5.52 billion by 2029, at a CAGR of 4.9% from 2022 to 2029. The factors such as aging population, increasing consumer income, and government initiatives has driven growth of the China Baby Care Products market. In addition, there are more than 300 million mobile internet users in the country who have children with age under 12 years. This has caused significant demand for e-commerce sales of baby care products in the country.
On the other hand, in February 2021, Babycare, the Chinese baby care brand has raised about $108.4 million in a series B round led by CDH Investments. This trend of baby care investments in the country is opportunistic for growth of the market.

                                                                              

India         

India Baby Care Products market size was valued at USD 0.96 billion in 2021 and is expected to reach USD 1.46 billion by 2029, at a CAGR of 5.6% from 2022 to 2029. India is one of the highest growing economies in Asia. Increasing population, rising middle class population, ongoing upsurge in awareness about baby’s wellbeing, and changing lifestyle in the country is mainly driving growth of the baby care products market.
Furthermore, country is seeing huge demand for natural ingredients based baby care products. Due to this, more number of market players are launching natural ingredients-based baby care products in the country. For instance, in June 2022, Sanosan, a German premium baby care brand launched Baby Care Soap in India. This baby care soap comprises of the natural ingredients with the active substances hydrolysed milk protein as well as organic olive oil. This trend of natural ingredients-based baby care products in the country is opportunistic of growth of the market.

Covid-19 Impact                                                                                     

Covid-19 had a major impact on almost all of the industries such as electronics, semiconductors, manufacturing, and, automobile, etc. However, several companies operating in consumer goods and lifestyle sectors has seen upsurge in their revenue due to significant changes in consumer preferences. In addition, the pandemic has led to significant growth in consumer spending across the developing as well as developed countries.

The pandemic has a moderate impact on the baby care products market, owing to the closure of many social arrangement facilities and offices. However, increased sales of baby care products on e-commerce platforms has fuelled growth of the market.

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