Dublin, May 29, 2023 (GLOBE NEWSWIRE) -- The "FDA's regulation of Promotion and Advertising" webinar has been added to ResearchAndMarkets.com's offering.
The seminar will cover topics that equip you with the knowledge and skills required to avoid the FDA's enforcement hammer.
Navigating the FDA's established legal requirements for advertising and promotion of regulated products can be confusing. Interpretations of statutory language and the integration of psychological principles creates a new venue for FDA enforcement criteria.
Social media creates new boundaries and pitfalls for manufacturers that create new and onerous obligations despite the corresponding benefits of direct-to-consumer advertising. Mass media and internet platforms create new avenues for communication, but the regulatory guard rails to stay compliance with FDA's requirements are not always clear and they evolve in unexpected ways.
The FDA regulates firms' advertising and promotion of products. The information may not be false or misleading and include adequate information about the risks versus benefits of a product. The concept of "labeling" incorporates relatively new platforms based on internet platforms and social media.
The direct nature of communication to consumers relies, in part, on how someone cognitively processes information and acts accordingly. Constitutional case law has shaped how the FDA can and cannot regulate commercial speech, i.e., labeling. At the same time, the FDA applies its interpretations of statutory language in surprising ways
Training Agenda
- Statutory requirements
- Constitutional Law
- Social Media
- Cognitive Psychology
- Case studies and hypotheticals
- FDA's Expectation of Corporate Policy
- More...
Key Learning Objectives
- Interpret the FDA's statutory language for labeling
- Understand the relevant Constitutional Law
- Learn how case law has shaped FDA's regulation
- Identify the dangers of social media promotion
- See how FDA's use of cognitive psychology affects marketing
- New Corporate Responsibility
6.0 RAC CREDITS
RAPS - This course has been pre-approved by RAPS as eligible for up to 6 credits towards a participant's RAC recertification upon full completion.
Who Should Attend:
- Sales and marketing executives and managers.
- Regulatory managers
- In-house legal counsel and contract specialists
- 3rd party consultants
- Venture Capitalists
- Investors Business Acquisition Executives
- Owners of new or developing firms
- Own-label distributors
- International Trade Managers
- Product specification developers
For more information about this webinar visit https://www.researchandmarkets.com/r/f06a3k
About ResearchAndMarkets.com
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