Rising Demand for Clean Beauty: Natural Vitamin E Market Forecast (2023-2028)


Dublin, Nov. 17, 2023 (GLOBE NEWSWIRE) -- The "Natural Vitamin E Market - Forecasts from 2023 to 2028" report has been added to ResearchAndMarkets.com's offering.

The report projects an upward trajectory for the natural vitamin E market, forecasting its growth from a 2021 valuation of US$670 million to US$882.2 million by 2028, with a compound annual growth rate (CAGR) of 4.7%.

Vitamin E, characterized by Harvard Medical School as a fat-soluble antioxidant essential for protecting cell membranes against reactive oxygen species, is found in plant-based oils, nuts, seeds, fruits, and vegetables. Its benefits for skin, hair, and overall health are driving consumer preference towards natural vitamin E products.

The surge in the natural vitamin E market is largely attributed to increasing health awareness and a shift towards natural supplements. The demand is further fueled by the burgeoning clean-label movement, with consumers increasingly seeking products free from synthetic chemicals. This trend has significantly elevated the demand for natural vitamin E in the beauty and personal care sectors.

While the market faces challenges such as high product prices and volatility in raw material costs, continuous product innovation, especially in the US and the UK, offers new growth opportunities for key players.

Health Benefits: A Key Market Driver

Numerous studies highlight the health benefits of vitamin E, linking its consumption to reduced risks of cardiovascular disease, cancer, and other disorders. Its role in maintaining healthy skin, eyes, and immune system, alongside its effectiveness in treating conditions like eczema and psoriasis, further propels the market.

Clean Label Products: A Growing Demand

The shift towards clean-label products, those with natural, simple, and recognizable ingredients, has become a significant market driver. Consumers are willing to pay more for products deemed safer for health and the environment, leading to an increase in natural ingredient-based cosmetics and skincare products.

North America's Dominant Market Position

North America, particularly the United States and Canada, is anticipated to maintain a significant share in the natural vitamin E market. The region's growth is propelled by its established nutraceutical and skincare industries, the increasing millennial population, and the demand for organic products.

Comprehensive Market Segmentation

The report details the market segmentation, including:

  • By Product Type: Tocopherols and Tocotrienols
  • By Application: Dietary Supplements, Fortified/Functional Food and Beverage, Beauty and Personal Care Products, Pharmaceuticals, Animal Feed
  • By Geography: North America, South America, Europe, Middle East and Africa, Asia Pacific

Key Players in the Natural Vitamin E Market

Prominent market players include:

  • BASF SE
  • Archer Daniels Midland Company
  • Dsm N.V
  • Brenntag AG
  • Merck KGaA (Sigma Aldrich)
  • Excel Vite, Inc.
  • Parachem Fine & Specialty Chemicals
  • Kuala Lumpur Kepong Berhad (Davos Life Science)

For more information about this report visit https://www.researchandmarkets.com/r/euflnl

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