Basis Technologies Positioned as a Challenger in the 2021 Gartner® Magic Quadrant™ for Ad Tech
08 nov. 2021 08h53 HE | Basis Technologies
Basis SaaS Platform Included in Report for Second Consecutive Year*;Evaluation is Based on Ability to Execute and Completeness of Vision CHICAGO, Nov. 08, 2021 (GLOBE NEWSWIRE) -- Basis...
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Basis Technologies Announces Confidential Submission of Draft Registration Statement for Proposed Initial Public Offering
21 oct. 2021 08h51 HE | Basis Technologies
CHICAGO, Oct. 21, 2021 (GLOBE NEWSWIRE) -- Basis Global Technologies, Inc. (formerly operating as ‘Centro’) announced that it has confidentially submitted a draft registration statement on Form S-1...
Basis Technologies Integrates Research and Benchmarking into Media Automation Platform
19 oct. 2021 10h08 HE | Basis Technologies
Analyzes Industry-Wide Digital Ad Performance Trends for Media Planning and Reporting;Measures KPIs Across Publisher-Direct, Programmatic, Search and Social Buying CHICAGO, Oct. 19, 2021 (GLOBE...
Centro Rebrands as Basis Technologies on its 20th Corporate Anniversary
18 oct. 2021 10h49 HE | Basis Technologies
Basis Technologies is a Leading Comprehensive, Automated, and Intelligent SaaS Platform for Marketers; Improves the Lives of Marketers and Increases Business Outcomes by Addressing Advertising...
Independent Study Shows Advertisers Achieve 48% ROI Through Automation on Basis Platform
29 juil. 2021 09h11 HE | Centro
CHICAGO, July 29, 2021 (GLOBE NEWSWIRE) -- Centro (https://www.centro.net), a global provider of enterprise automation technology, today announced the results of an independently researched study...
Minority of Building Products and Materials Manufacturers Review Marketing Strategies Quarterly
22 juil. 2021 08h51 HE | Centro
Research Sponsored by Point to Point, Centro, and the American Institute of Architects Showcases B2B Marketing Strategies of BPM Industry CHICAGO, July 22, 2021 (GLOBE NEWSWIRE) -- A new study...
Basis by Centro is the First to Automate Contextual Category Recommendations for Marketers
13 juil. 2021 08h50 HE | Centro
Privacy-Compliant Cookieless Targeting Feature Powered by Peer39 Analyzes Campaign Audiences to Identify Best-Performing Contextual Categories CHICAGO, July 13, 2021 (GLOBE NEWSWIRE) -- Centro...
AdExchanger Chooses Centro for Programmatic Power Players for Second Year in a Row
08 juil. 2021 08h48 HE | Centro
CHICAGO, July 08, 2021 (GLOBE NEWSWIRE) -- Centro (www.centro.net), a global provider of enterprise automation technology, announced that it has been named a 2021 Programmatic Power Player by...
Digital Ads for 2020 U.S. Elections Focused on Programmatic, CTV and Last-Minute Impressions
14 avr. 2021 11h49 HE | Centro
WASHINGTON, April 14, 2021 (GLOBE NEWSWIRE) -- Centro (www.centro.net), a global provider of advertising technology, announced 2020 U.S. Elections research showing how political campaigns increased...
Centro Acquires AI-Driven Search Advertising and Marketing Intelligence Platform QuanticMind
24 févr. 2021 12h03 HE | Centro
Strengthens Robotic Process Automation in Basis, Centro’s Omnichannel Ad Management Platform CHICAGO, Feb. 24, 2021 (GLOBE NEWSWIRE) -- Centro (www.centro.net), a global provider of enterprise...