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TikTok’s Impact on Brand Attitudes and Performance Outcomes Grows
13 juin 2024 09h48 HE | DISQO, Inc.
New DISQO insights reveal the impact of TikTok ads on consumer attitudes and purchase behaviors.
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2024 Report: LGBTQ+ Advertising Influential Over Brand Perceptions & Purchase Decisions
12 juin 2024 07h00 HE | DISQO, Inc.
DISQO and Do the WeRQ released new insights exploring what role consumers expect brands to play during Pride Month.
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DISQO Welcomes Neil Graham as Chief Revenue Officer
04 juin 2024 07h00 HE | DISQO, Inc.
DISQO hires Neil Graham as Chief Revenue Officer to lead its sales function as the company scales its brand experience platform.
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DISQO’s Cross-Media Ad Measurement Now Amplified By Inscape’s Smart TV Viewing Data
11 mars 2024 07h00 HE | DISQO, Inc.
Brand experience platform DISQO is now connected to Inscape’s automatic content recognition (ACR) TV viewing data to strength cross-media ad measurement.
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DISQO Named Among Ad Age’s Best Places to Work
22 janv. 2024 09h58 HE | DISQO, Inc.
Brand experience platform DISQO is again recognized by leading advertising industry trade publication Ad Age on their Best Places to Work list.
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DISQO Elevates David Karp to Chief Customer Officer
11 janv. 2024 07h00 HE | DISQO, Inc.
David Karp will ensure client success as marketers, agencies, and publishers rapidly adopt DISQO’s brand experience platform.
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New DISQO Insights: Brands Face Consumer Apprehension Headwinds in 2024
18 déc. 2023 07h00 HE | DISQO, Inc.
DISQO released a new report revealing the top consumer trends of 2024 that brands should consider in the new year.
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New DISQO Insights: Customer Experience More Effective Than Influencers In Driving Social Shopping
15 nov. 2023 07h00 HE | DISQO, Inc.
CX platform DISQO released new insights about what's driving social media ecommerce with consumers.
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DISQO Enables Brands to Measure the Full-Funnel Impact of TikTok Ads
01 nov. 2021 10h00 HE | DISQO
LOS ANGELES, Nov. 01, 2021 (GLOBE NEWSWIRE) -- Consumer insights platform DISQO announced today that advertisers can now use its advertising measurement product to analyze the performance of their...
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Nearly Twenty Percent of Americans Did Not Recall LGBTQ+ Ads During Pride Month
11 oct. 2021 09h00 HE | DISQO
On National Coming Out Day, a new study is a Pride post-game for marketers70.55% of LGBTQ+ respondents said it was important that ads are made with the involvement of depicted communities –...