Hearst Newspapers Partners With SolidOpinion on Pay Per Article Product to Increase Revenue Across its Major Digital Properties
10 mai 2018 09h43 HE
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WIT Strategy
Product Helps Publishers Create Easily-Monetizable Article InventoryContextual Ad Unit Establishes New, Premium Display Opportunity for BrandsSeamless Integration, Increased Viewability,...
Flashtalking Announces Latest MRC Accreditation Highlighting Commitment to Measurement Integrity
19 déc. 2017 08h56 HE
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Flashtalking
NEW YORK, NY--(Marketwired - Dec 19, 2017) - Flashtalking, the leading global independent platform for ad delivery, unification and insights, announced it has received additional MRC accreditation,...
StatSocial, ROI Influencer Media Partner for Precise Targeting of Influencer Audiences
18 déc. 2017 09h31 HE
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ROI Influencer Media
NEW YORK, NY--(Marketwired - Dec 18, 2017) - Brands will now find it much easier to activate the audiences of celebrity influencers, thanks to a partnership announced today between ROI Influencer...
Eyeota adds Bombora Always On Intent Audiences for Continuous Demand-driven Programmatic Targeting
13 déc. 2017 09h30 HE
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Bombora
NEW YORK, NY--(Marketwired - Dec 13, 2017) - Marketers today rely on data to help them achieve better campaign results and less waste. B2B marketers are no different, because their marketing and...
Crownpeak Launches Critical Path Monitoring to Improve CX and Conversion Rates Along High-Value Ecommerce Pages
13 déc. 2017 09h30 HE
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Crownpeak
DENVER, CO--(Marketwired - Dec 13, 2017) - With today's consumers conducting most of their research, shopping, and transactions online, a retailer's website plays a vital role in helping generate...
SpringServe Releases BroadFall(TM), Next Generation Video Ad Management for Publishers
12 déc. 2017 08h00 HE
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SpringServe
NEW YORK, NY--(Marketwired - Dec 12, 2017) - SpringServe, the leader in open video ad serving, today announced the release of BroadFall, a new methodology for managing video demand for publishers....
Arrivalist Announces 3.0 Location Attribution Data Platform
12 déc. 2017 08h00 HE
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Arrivalist
NEW YORK, NY--(Marketwired - Dec 12, 2017) - Arrivalist, the leading location analytics company, today announced Arrivalist 3.0, a natively designed cross-device location attribution product...
James Smith Joins Arrivalist as Chief Revenue Officer, General Manager
12 déc. 2017 08h00 HE
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Arrivalist
NEW YORK, NY--(Marketwired - Dec 12, 2017) - Arrivalist, the largest independent location analytics company today announced that James Smith has joined the company as Chief Revenue Officer,...
Smart Becomes First Supply Partner to Implement 100 Percent ads.txt Compliance
11 déc. 2017 10h44 HE
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Smart
NEW YORK, NY--(Marketwired - Dec 11, 2017) -
Smart implements policy blocking all bid requests that fail to meet ads.txt standard
OMG, Adelphic...
Nexstar and Accuweather Among More than 20 New STAQ Platform Clients
11 déc. 2017 08h00 HE
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STAQ
NEW YORK, NY--(Marketwired - Dec 11, 2017) - STAQ, the automated reporting and integrations platform as a service for digital media, today announced partnerships with more than twenty new...