TransUnion and MRI-Simmons Collaborate to Enable Addressability throughout the Advertising Ecosystem
02 avr. 2024 08h00 HE
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TransUnion
CHICAGO, April 02, 2024 (GLOBE NEWSWIRE) -- TransUnion (NYSE: TRU) today announced a partnership with MRI-Simmons, a leading provider of insights on the American consumer. As two leading data and...
PubMatic Leads the Way in Adopting Addressability Alternatives, Delivering Monetization Benefits for Publishers
08 janv. 2024 09h05 HE
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PubMatic, Inc.
NO-HEADQUARTERS/REDWOOD CITY, Calif., Jan. 08, 2024 (GLOBE NEWSWIRE) -- PubMatic (Nasdaq: PUBM), an independent technology company delivering digital advertising’s supply chain of the...
33Across’ Lexicon Identity Solution Sees 15X Year over Year Growth in Daily Cookieless Revenue for Publishers
14 juin 2022 09h00 HE
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33Across
NEW YORK, June 14, 2022 (GLOBE NEWSWIRE) -- 33Across, a publisher technology platform designed for the open web, today announced the proven results of its Lexicon identity solution on its first...
Index Exchange Appoints Matt Barash as Senior Vice President of Americas
23 mai 2022 09h30 HE
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Index Exchange
TORONTO, May 23, 2022 (GLOBE NEWSWIRE) -- Index Exchange Inc. (Index), one of the world’s largest independent ad exchanges, today announced the hiring of Matt Barash as senior vice president of...
Samba TV and PubMatic Launch Australia Partnership to Deliver Programmatic Omniscreen TV Audience Targeting
14 févr. 2022 17h00 HE
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PubMatic, Inc.
SAN FRANCISCO, Feb. 15, 2022 (GLOBE NEWSWIRE) -- Samba TV, a leading global provider of omniscreen advertising and analytics, today announced a partnership together with PubMatic (Nasdaq: PUBM), an...
PubMatic Executive Peter Barry Promoted to Global Role of VP Addressability
02 déc. 2021 16h00 HE
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PubMatic, Inc.
NO-HEADQUARTERS/REDWOOD CITY, Calif., Dec. 02, 2021 (GLOBE NEWSWIRE) -- PubMatic (Nasdaq: PUBM), a sell-side platform that delivers superior outcomes for digital advertising, today announced it has...
33Across Introduces Lexicon™, New Identity Solution Makes 90% of Publisher Inventory Addressable
02 juin 2021 09h00 HE
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33Across
NEW YORK, June 02, 2021 (GLOBE NEWSWIRE) -- 33Across, a leading programmatic publisher platform integrated across 800,000 publishers, announced the launch of Lexicon™, an identity solution created...