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VIDAA Selects Unruly’s SSP and Ad Server for CTV and Native Display
13 janv. 2022 06h00 HE | Unruly
LONDON, Jan. 13, 2022 (GLOBE NEWSWIRE) -- VIDAA, a smart TV operating system and content platform preinstalled on most TVs manufactured by Hisense and other global Smart TVs, has selected Unruly, a...
Evergent Announces Experienced Growth Leader Karen Freitag as Chief Revenue Officer
11 janv. 2022 17h02 HE | Evergent
SUNNYVALE, Calif., Jan. 11, 2022 (GLOBE NEWSWIRE) -- Evergent, the customer journey management innovator providing flexible monetization tools for direct-to-consumer and B2B businesses, today...
Disruptel Announces Partnership with TCL to Build Next Generation of Smarter TVs
11 janv. 2022 09h30 HE | Disruptel
ST. LOUIS, Jan. 11, 2022 (GLOBE NEWSWIRE) -- Disruptel, the interactive TV and AI innovator changing the way consumers interact with their connected televisions, today announced a new partnership...
Blockgraph Announces Partnership with Catalina for Enhanced Targeting and Measurement Capabilities Across Convergent TV
10 janv. 2022 08h30 HE | Blockgraph
NEW YORK, Jan. 10, 2022 (GLOBE NEWSWIRE) -- Blockgraph, the technology company making the future of privacy-focused, data-driven TV advertising possible, today announced that it has established a...
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Unruly Reveals Top Emotionally Engaging Holiday Ads of 2021
16 déc. 2021 12h08 HE | Unruly
LONDON, Dec. 16, 2021 (GLOBE NEWSWIRE) -- Unruly, a leading global video and Connected TV (CTV) advertising platform, today revealed the most emotionally engaging holiday ads of 2021 using its...
Nearly Forty Percent of Advertising Professionals Plan to Leave Their Jobs Within Two Years
15 déc. 2021 08h56 HE | Basis Technologies
CHICAGO, Dec. 15, 2021 (GLOBE NEWSWIRE) -- Basis Technologies (https://basis.net), a leading provider of cloud-based workflow automation and business intelligence software for marketing and...
French Streaming Platform Molotov Selects Magnite as SSP and SpringServe as Ad Server
08 déc. 2021 08h41 HE | Magnite, Inc.
PARIS, Dec. 08, 2021 (GLOBE NEWSWIRE) -- Molotov, the French leading streaming platform, is leveraging Magnite as their SSP and SpringServe as their ad server for their ad-supported streaming...
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Index Exchange appoints Ray Ghanbari as Chief Technology Officer
07 déc. 2021 09h30 HE | Index Exchange
TORONTO, Dec. 07, 2021 (GLOBE NEWSWIRE) -- Index Exchange Inc. (Index), one of the world’s largest independent ad exchanges, announced today the hiring of Ray Ghanbari as chief technology officer...
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Unruly Launches Content-level Targeting to Enhance the Value of Publishers’ CTV and Video Inventory
01 déc. 2021 06h00 HE | Unruly
Standardized attributes across genre and rating segments enable scaled buying on premium video content, as spend moves from linear to digital LONDON, Dec. 01, 2021 (GLOBE NEWSWIRE) -- Unruly, a...
Advertising Industry Veterans John Donahue and Chris Copeland Launch Biddable Media Consultancy “Up & to the Right”
18 nov. 2021 09h30 HE | U2R Inc.
NEW YORK, Nov. 18, 2021 (GLOBE NEWSWIRE) -- Seeking to address the growing importance of biddable media in advertising, industry veterans John Donahue and Chris Copeland today announced the launch...