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TVDataNow Announces New Fully Built CTV-Focused Attribution Solution to Empower Marketers to Perform Data-Driven Marketing and Optimizations
25 mai 2022 09h00 HE | TVDataNow
SAN FRANCISCO, May 25, 2022 (GLOBE NEWSWIRE) -- TVDataNow, the measurement platform for Connected TV (CTV) and OTT advertising, announced a new CTV-focused attribution solution that provides the...
Kepler Group Acquires Napkyn Analytics to Help Clients Fully Leverage Google Marketing Platform
15 déc. 2021 09h00 HE | Kepler Group LLC
NEW YORK and OTTAWA, Dec. 15, 2021 (GLOBE NEWSWIRE) -- Analytics and measurement pioneer Napkyn Analytics announced today that it is joining Kepler Group, the global digital services provider that’s...
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Madison Logic Showcases New Journey Acceleration Solution at Adobe Summit 2019
25 mars 2019 09h00 HE | Madison Logic
NEW YORK, March 25, 2019 (GLOBE NEWSWIRE) -- Madison Logic, a leading global account-based marketing (ABM) platform, will exhibit at the annual Adobe Summit - The Digital Experience Conference in...
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Madison Logic Launches Journey Acceleration to Enhance Full Funnel Audience Targeting, Account Nurturing and Sales Acceleration
26 févr. 2019 09h26 HE | Madison Logic
NEW YORK, Feb. 26, 2019 (GLOBE NEWSWIRE) -- Madison Logic, the leading global account based marketing (ABM) platform, today announces the launch of Journey Acceleration™, which allows B2B marketers...
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IgnitionOne Partners With Serenata CRM to Provide Customer Intelligence to Hospitality Marketers
17 déc. 2018 10h24 HE | IgnitionOne
NEW YORK, Dec. 17, 2018 (GLOBE NEWSWIRE) -- IgnitionOne, a leading global marketing technology and data analytics provider, today announced a partnership with Serenata CRM, a leading provider of CRM...
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IgnitionOne Q3 Auto Report Shows Increase in Online Engagement Heading Into 2019
05 déc. 2018 10h00 HE | IgnitionOne
NEW YORK, Dec. 05, 2018 (GLOBE NEWSWIRE) -- IgnitionOne, a global marketing technology and data analytics provider with a focus on the automotive sector, released its Q3 Automotive Report,...
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New Research from Flashtalking Highlights Urgent Need for Better Measurement of Creative Performance
09 oct. 2018 09h00 HE | Flashtalking
NEW YORK, Oct. 09, 2018 (GLOBE NEWSWIRE) -- Effective creative optimization is one of the major untapped opportunities left for advertisers, according to results of a new report from Flashtalking,...
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Unacast Launches “Clear View Data Pledge,” Unlocking the Black Box Surrounding Location Data
13 sept. 2018 10h17 HE | Unacast
NEW YORK, Sept. 13, 2018 (GLOBE NEWSWIRE) -- Unacast, the leading transparent and contextualized location data platform, today announced a new initiative designed to help location data buyers better...
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Madison Logic Strengthens Executive Team as Marketo/Bizible Veteran Jenn Steele Joins as Chief Marketing Officer
11 sept. 2018 08h00 HE | Madison Logic
NEW YORK, Sept. 11, 2018 (GLOBE NEWSWIRE) -- Madison Logic, the leading global account-based marketing (ABM) platform, today announced that Jenn Steele has joined the company as Chief Marketing...
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Behavioral Data Science Trailblazer and Obama Campaign Senior Advisor, JT Kostman, to Deliver Keynote at Real World Talks, Presented by Unacast
05 sept. 2018 09h00 HE | Unacast
NEW YORK, Sept. 05, 2018 (GLOBE NEWSWIRE) -- Unacast, the leading transparent and contextualized location data platform, today announced that Dr. JT Kostman, one of the world’s leading data...