Safety Shot Appoints Beverage Industry Innovator Rich Pascucci to its Board of Directors
07 déc. 2023 08h30 HE | Safety Shot, Inc.
Pascucci has launched 13 brands and held leadership roles at Diageo, Red Bull, and Pabst Brewing JUPITER, FL, Dec. 07, 2023 (GLOBE NEWSWIRE) -- Safety Shot, Inc. (Nasdaq: SHOT) today announced Rich...
World’s Biggest Cocktail Festival Unveils Jacob Martin as World’s Best Bartender
29 sept. 2023 07h12 HE | Diageo PLC
Jacob Martin from Canada wins World Class Global Bartender of the Year 2023
BrandMuscle Announces Recipients of the Second Annual Local Marketing Excellence Awards
20 sept. 2022 09h40 HE | BrandMuscle
CHICAGO, Sept. 20, 2022 (GLOBE NEWSWIRE) -- BrandMuscle, the industry leader in integrated local and channel marketing, is proud to announce the winners of the company’s second annual Local...
Johnnie Walker's Bartender Hologram via PORTL
Canada's First Ever PORTL Hologram Display Kicks Off with Johnnie Walker
01 déc. 2021 17h10 HE | Portl
Toronto, Dec. 01, 2021 (GLOBE NEWSWIRE) -- Gifting consumers with a taste of the future this holiday season, Canada’s first-ever campaign using a PORTL display—a first-of-its-kind, 3D, 4K AI...
Advertising Industry Veterans John Donahue and Chris Copeland Launch Biddable Media Consultancy “Up & to the Right”
18 nov. 2021 09h30 HE | U2R Inc.
NEW YORK, Nov. 18, 2021 (GLOBE NEWSWIRE) -- Seeking to address the growing importance of biddable media in advertising, industry veterans John Donahue and Chris Copeland today announced the launch...
TINA.org Files FTC Complaint Against Diageo for Deceptive Influencer Marketing of Ciroc
11 déc. 2018 07h00 HE | truthinadvertising.org
MADISON, CONN., Dec. 11, 2018 (GLOBE NEWSWIRE) -- Diageo’s Ciroc has experienced a meteoric rise in sales over the past decade thanks in part to a marketing strategy heavily focused on celebrity...
The Power of Licensing.jpg
Smart Brands Use Licensed Products to Engage Consumers as Conventional Marketing Tools Fall Short, Says New Book
06 nov. 2018 10h00 HE | Beanstalk
Too Many Companies “Sell Their Brands Short” by Not Considering Brand Licensing in Their Marketing Strategy, According to The Power of Licensing: Harnessing Brand Equity by Michael Stone, Chairman of...
Vodafone Tops List of the U.K.'s Most Honored Companies in Institutional Investor's All-Europe Executive Team Ranking
25 mars 2014 03h00 HE | Institutional Investor
NEW YORK, NY--(Marketwired - Mar 25, 2014) - Vodafone Group's CEO Vittorio Colao claims victory as the Telecommunications Services sector's #1 CEO in the 2014 All-Europe Executive Team,...
MKTG INC Named Global 'Integrated Campaign' Winner at Diageo's Marketing Brilliance Awards
28 févr. 2013 11h26 HE | MKTG INC
LONDON--(Marketwire - Feb 28, 2013) - MKTG INC (OTCBB: MKTG) has been honoured as a global winner at Diageo's Marketing Brilliance Awards. MKTG INC, in partnership with Anomaly, Taylor PR,...
Talisker Bounty Boat Embarks on Epic Voyage
26 avr. 2010 13h19 HE | Diageo
NEW YORK, NY--(Marketwire - April 26, 2010) -  Talisker®, the famed single malt Scotch whisky from Scotland's Isle of Skye, today lends its name to the first authentic recreation of one of...