Comscore Campaign Ratings Now Integrated Into Basis Technologies for Comprehensive Cross-Channel Incremental Reach Measurement
21 août 2024 08h59 HE | Basis Technologies
CHICAGO, Aug. 21, 2024 (GLOBE NEWSWIRE) -- Basis Technologies (https://basis.com), a global provider of media automation and programmatic advertising solutions, today announced an integration of...
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Audience Intelligence Company Tunnl Announces Reach & Frequency, Linear TV Measurement Solution
25 avr. 2024 10h30 HE | Tunnl
Tunnl launches Reach & Frequency, a breakthrough audience-based linear TV measurement tool enabling exposure insights and cross-channel optimization.
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Tunnl Audience Intelligence Platform Launches Self-Serve TV Rating Feature for Linear TV Advertisers
28 mars 2024 10h30 HE | Tunnl
Tunnl launches self-serve TV rating feature, empowering advertisers with precise local linear TV insights for targeted campaigns.
Imagine Aviator Control
Imagine Aviator Maximizes Revenue Potential and Viewing Quality Across Linear and VOD Services
14 avr. 2022 05h00 HE | Imagine Communications
Denver, April 14, 2022 (GLOBE NEWSWIRE) -- As media companies are challenged to meet growing demand for content on any screen and deliver profitability, Imagine Communications today announces the...
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EDO Partners with SoFi to Uplevel Media Planning, Creative Performance with Real Time Campaign Measurement
01 mars 2022 09h01 HE | EDO, Inc.
SAN FRANCISCO and NEW YORK, March 01, 2022 (GLOBE NEWSWIRE) -- EDO, Inc., a data, measurement, and analytics software company serving brands, agencies and all major TV network groups, today formally...
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dataxu Announces TotalTV for Advertisers, Spanning Linear, Connected and Addressable TV
20 sept. 2018 11h00 HE | dataxu
BOSTON, Sept. 20, 2018 (GLOBE NEWSWIRE) -- dataxu®, a leading provider of programmatic marketing software for marketing and media professionals, today announced TotalTV for Advertisers, a unified...