Mayor Riordan, Genesis LA partners To Make Major Announcement

Media Advisory


LOS ANGELES, July 14, 2000 (PRIMEZONE)


 Who:   Los Angeles Mayor, Richard J. Riordan, Los Angeles Deputy
        Mayor, Rocky Delgadillo, District 10 City Councilman, Nate
        Holden, Shamrock Holdings President and Chief Executive
        Officer, Stanley P. Gold, McDonald's Corporation Regional Vice
        President, Jeff Schwartz. 
 
 What:  On-site press conference to announce capitalization of the
        Genesis LA Real Estate Investment Fund, the first $1 million
        retail corporate sponsor  and the addition of six new Genesis
        LA project sites.  Photo opportunities, project models,
        exhibit tables, renderings of other Genesis LA sites and
        eclectic architectural backdrop.
 
 Why:   Mayor Riordan will make a major news announcement regarding
        Genesis LA, an innovative strategy comprised of public-private
        partnerships created to revitalize neglected and underutilized
        industrial and retail sites while creating jobs.  Genesis LA
        has received funding for both its private sector for-profit
        fund and non-profit organization.
 
 Where: Samitaur Multi-Media Office Campus at the Kodak Building
        5800 West Jefferson Blvd., Culver City
        (Jefferson near National Blvd.  Parking off of Jefferson
        Blvd.)
 
 When:  Monday, July 17, 2000, 9:30 a.m.

 Refreshments will be served.
CONTACT:  Jessica Copen
          Office of the Mayor
          213-847-3556