Toll Brothers, Inc. Launches Innovative "My Toll Home" Feature to Enhance Award Winning Site

Fort Washington, Pennsylvania, UNITED STATES

HUNTINGDON VALLEY, PA, Dec. 22, 2003 (PRIMEZONE) -- Toll Brothers, Inc., (NYSE:TOL), the nation's leading builder of luxury homes, today announced the launch of My Toll Home. This enhancement allows users of the company's web site to create a "shopping basket" in which to save communities, models, quick delivery homes, images, maps, floor plans, etc., while they search. Users can also save their own custom floor plan designs created with the Design Your Own Home tool and compare up to three Toll Brothers communities and three home models side-by-side and feature-by-feature. They can build their own gallery of favorite images and have easy access to the last several saved items from the My Toll Home menu.

Becoming a member of My Toll Home is effortless, quick and free. Visitors simply register with a privacy protected password and can then begin saving pages by selecting the "Add This Page to My Favorites" button found at the top of each page. Saves are automatically categorized and users can easily return to saved favorites or share them by email by opening the My Toll Home menu and clicking "Show All My Favorites."

"For anyone interested in building a new home, using My Toll Home will allow them an exciting experience and efficient use of their time by allowing them to save their work as opposed to starting from scratch on subsequent visits," said Kira McCarron, Vice President Marketing, Toll Brothers, Inc. "My Toll Home joins our other innovative features like Design Your Own Home and New Home Buddy, making an even more innovative and enjoyable customer on-line experience.

Toll Brothers, Inc. is the nation's leading builder of luxury homes. The Company began business in 1967 and became a public company in 1986. Its common stock is listed on the New York Stock Exchange and the Pacific Exchange under the symbol "TOL". The Company serves move-up, empty-nester, active-adult and second-home buyers and operates in 21 states: Arizona, California, Colorado, Connecticut, Delaware, Florida, Illinois, Massachusetts, Maryland, Michigan, Nevada, New Hampshire, New Jersey, New York, North Carolina, Ohio, Pennsylvania, Rhode Island, South Carolina, Texas, and Virginia.

Toll Brothers builds luxury single-family and attached home communities and master-planned luxury multi-product residential golf course communities principally on land it develops and improves. The Company operates its own architectural, engineering, mortgage, title, land development and land sale, golf course development and management, home security, landscape, cable T.V. and broadband Internet delivery subsidiaries. The Company also operates its own lumber distribution, and house component assembly and manufacturing operations.

Toll Brothers is the only publicly traded national home building company to have won all three of the industry's highest honors: America's Best Builder from the National Association of Home Builders, the National Housing Quality Award and Builder of the Year. For more information visit

Certain information included herein and in other Company reports, SEC filings, statements and presentations is forward-looking within the meaning of the Private Securities Litigation Reform Act of 1995, including, but not limited to, statements concerning anticipated operating results, financial resources, changes in revenues, changes in profitability, interest expense, growth and expansion, the ability to acquire land, the ability to secure governmental approvals and the ability to open new communities, the ability to sell homes and properties, the ability to deliver homes from backlog, the ability to secure materials and subcontractors, and stock market valuations. Such forward-looking information involves important risks and uncertainties that could significantly affect actual results and cause them to differ materially from expectations expressed herein and in other Company reports, SEC filings, statements and presentations. These risks and uncertainties include local, regional and national economic conditions, the demand for homes, domestic and international political events, the effects of governmental regulation, the competitive environment in which the Company operates, fluctuations in interest rates, changes in home prices, the availability and cost of land for future growth, the availability of capital, uncertainties and fluctuations in capital and securities markets, the availability and cost of labor and materials, and weather conditions.


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