MEDIA ADVISORY, April 13, 2004 (PRIMEZONE) -- Searches on popular search engine uncover America's choice for Donald Trump's Apprentice
WHO: Ask Jeeves(r) (Ask.com(r)) - the fastest growing
search engine on the Web
WHAT: Based on the total number of searches conducted
on the popular Web site about The Apprentice,
Donald Trump and the contestants, Ask Jeeves
predicts...
KWAME JACKSON
...to be the last one standing after Donald
Trump delivers his FINAL "YOU'RE FIRED."
Jackson received 6x more searches on Ask.com
than competitor Bill Rancic
WHAT ELSE: THE DONALD "TRUMPS" SIMON COWELL AS MOST
POPULAR REALITY TV SHOW HOST, ACCORDING TO
ASK.COM
American Idol may still reign as the king of
all reality TV shows, but "The Donald" reigns
as the king of reality TV hosts: Trump received
7x more searches on Ask.com than the Idol
everyone loves to hate, Simon Cowell
INTERVIEW: Ask Jeeves' Consumer Search Specialist,
Colby Zintl, is available for lively banter
about "What's on America's Mind," including:
-- After being gone from the Apprentice for
5 weeks, why is Omarosa still the most asked
about contestant on Ask.com?
-- Which contestants' photos have piqued
America's interest the most?
-- What do people want to know about Donald
Trump's hair?
-- How many Americans are intrigued by Donald's
trademark saying..."You're Fired!"?
WHEN: Colby is available for interviews April 13-16
This data is based on the millions of searches conducted each day on Ask Jeeves, the Web's second most popular search engine. For more data from Ask Jeeves, visit www.JeevesIQ.com. Jeeves IQ is a weekly report providing valuable insight into consumer needs, trends and interests.
For more information, please contact: Darcy Cobb, 310-472-8600, darcy@dottedlinecomm.com