NEW YORK, Nov. 10, 2005 (PRIMEZONE) -- Creative Enterprises International, Inc. (Pink Sheets:CEII) has concluded a transaction with Amazon.com (Nasdaq:AMZN) to administer the online sales and fulfillment for Jana European Artesian Water and Jana Skinny Water, in addition to manage the Company's online inventory purchasing, warehousing, and customer care requirements.
Jana European Artesian Water is one of the World's Best Tasting and Highest Quality premium bottled waters and Jana Skinny Water assists the body's fat-burning mechanism by curbing the appetite, increasing metabolic rates and burning fat, providing a completely natural form of weight control and weight loss.
According to Jeff Fernandez, Buyer for Nutrition and Wellness for Amazon.com, "As part of our agreement, we chose to advertise and support Creative Enterprises' brands Jana European Artesian Water and Jana Skinny Water because of their high quality and taste. In addition, we believe Jana Skinny Water has the potential to make a major impact on the diet industry."
Creative Enterprises' partnership with Amazon.com is a milestone mark for the company. Michael Salaman, CEO of Creative Enterprises said, "We look forward to a long and profitable relationship with one of the strongest brand names on the internet. With 14 million unique visitors every week, Amazon.com will allow us to reach millions of diet-conscious consumers worldwide who are already on the Amazon.com website searching for diet and health-related products. Further, Amazon.com's complete E-Commerce solution allows our Company to focus on retail marketing and furthering our distribution contracts for our premium beverage and diet brands Jana and Skinny Water."
About Jana European Artesian Water and Jana Skinny Water
Using the latest state-of-the-art bottling technology, Jana European Artesian Water and Jana Skinny Water are sourced 2,500 feet below surface level, from an artesian well in the Croatian village of St. Jana, adjacent to the Adriatic Sea. The water is unexposed and completely untouched, providing its consumers with the purest artesian water. Jana Skinny Water is naturally enhanced with a 100% all natural appetite suppressant called Super CitriMax. For 3,000 years, Jana Skinny Water has been filtered through layers of rocks and minerals creating a unique mineral balance of calcium, magnesium and silica, resulting in Jana's fresh natural taste. For more information on Jana and Jana Skinny Water visit www.janawater.com and www.skinnywater.com.
About Creative Enterprises International, Inc.
Creative Enterprises International,Inc. is a national and international brand marketing and distribution company that indentifies emerging trends in the food and beverage arena. For more information about Creative Enterprises International go to www.creativepi.com.
About Amazon.com
Amazon.com (Nasdaq:AMZN), a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth's Biggest Selection. Amazon.com seeks to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. Amazon.com and other sellers offer millions of unique new, refurbished and used items in categories such as health and personal care, jewelry and watches, gourmet food, sports and outdoors, apparel and accessories, books, music, DVDs, electronics and office, toys and baby, and home and garden.
This news release contains forward-looking statements as defined by the Private Securities Litigation Reform Act of 1995. Forward-looking statements include statements concerning plans, objectives, goals, strategies, future events or performance and underlying assumptions and other statements, which are other than statements of historical facts. These statements are subject to uncertainties and risks including, but not limited to, risks set forth in documents filed by the company from time to time with the Securities and Exchange Commission. All such forward-looking statements, whether written or oral, and whether made by, or on behalf of, the Company, are expressly qualified by these cautionary statements and any other cautionary statements which may accompany the forward-looking statements. In addition, the Company disclaims any obligation to update any forward-looking statements to reflect events or circumstances after the date hereof.