Contact Information: AT SCHAWK DIGITAL SOLUTIONS, INC.: David Frederick Global Managing Director - SDS david.frederick@schawk.com FOR SCHAWK: Patti Soldavini 908.850.6300 psoldavini@anthemworldwide.com
Schawk Digital Solutions Releases New Suite of Light Applications
Applications Designed for the Advertising, Entertainment and Retail Industries
| Source: Schawk, Inc.
CHICAGO, IL -- (MARKET WIRE) -- March 22, 2007 -- Schawk Digital Solutions, Inc., a division of
Schawk, Inc., (NYSE : SGK ), the world's leading provider of knowledge-based
brand image management solutions to Fortune 500 companies, announced today
the release of a new suite of light applications designed for the
advertising, entertainment and retail industries.
The new product suite consists of three applications: enVision, MediaLink
and Retail Performance and Campaign Manager. Each has been purpose-built,
is extensible and can work synergistically with other products from Schawk
Digital Solutions, such as BLUETM.
The applications offer advertising agencies, entertainment companies and
retail organizations powerful, yet affordable, solutions to manage their
brand-related assets and the metrics that surround them. By leveraging the
technologies that Schawk Digital Solutions used to create its
industry-leading product for the consumer products packaging industry,
these new applications help other organizations transform their competitive
capabilities.
"Through close partnership with over 80 of our clients around the globe, we
have designed, built and introduced a new suite of solutions that help our
clients achieve greater efficiency, speed, and control around the
management of their branded content," said David Frederick, global managing
director for Schawk Digital Solutions. "These are tools that can help
improve a company's competitive marketplace agility."
enVision is a web-based software application that provides access to
pre-authorized and approved ad copy, graphics, ad templates, content and
pricing, all delivered in high resolution print-ready PDFs.
Media Link is a high volume image- and rich-media editing, management and
distribution software solution. All activities associated with staging
images, ingestion/population, editing and correction, and management
retrieval are all combined within the Media Link framework.
Retail Performance & Campaign Manager is a dynamic retail and campaign
management tool that enables clients to engage in inventory management,
budget and campaign management, promotion planning, fulfillment and storage
of campaign assets, and KPI reporting.
"As part of our aggressive pursuit of innovation, we are constantly seeking
ways in which we can help our global clients achieve demonstrable return on
their investments and efficiency," added Frederick. "The ability to deliver
fully responsive technology and brand solutions to our clients through the
development and implementation of innovative technology solutions will
enable Schawk to further accelerate the value and return on investment its
clients expect from a comprehensive global solution."
Schawk Digital Solutions, Inc. (SDS) is a division of Schawk, Inc develops
a variety of leading software solutions that meet the needs of Schawk's
Fortune 500 and global clients. SDS serves the CPG, Retail, Pharma,
Advertising and Media & Entertainment industries and focuses on aligning
technology with strategic business objectives to create dynamic technology
solutions to help its clients transform their competitive brand
capabilities. These solutions are comprised of software products and
technology and consulting services that support innovation,
speed-to-market, environmental sustainability and global brand consistency
initiatives. Schawk Digital Solutions is headquartered in Chicago, Illinois
and has offices in London, UK, Los Angeles, and Singapore. For more
information, visit www.schawksds.com
Schawk, Inc., headquartered in suburban Chicago, is a leading supplier of
visual brand services, including brand consulting and design and an array
of digitally based workflow solutions, all aimed at bringing enhanced value
to its clients. Schawk provides these advanced services for the food,
beverage, and consumer products packaging, point of sale, and advertising
and retail markets. For more information about Schawk, visit www.schawk.com