Contact Information: Contact: Ryan Zuk Sage Software 480-368-3818 ryan.zuk@sage.com Dawn Miller Porter Novelli 404-995-4508 dawn.miller@porternovelli.com
Sage SalesLogix Automates Global Sales Team Management and Eliminates 42 Days of Data Processing for Atlanta Nisseki CLAF, Inc.
| Source: Sage Software
SCOTTSDALE, AZ -- (MARKET WIRE) -- March 29, 2007 -- Sage Software announced today that Atlanta
Nisseki CLAF, Inc. (ANCI), a manufacturer of CLAF, a non-woven, engineered
fabric used in packaging and to reinforce other materials, is using the
Sage SalesLogix CRM solution to automate sales processes and centralize
data for its global offices. The Sage SalesLogix system, implemented and
customized by Sage CRM Solutions business partner Extremely Productive,
Inc., has increased visibility of ANCI sales opportunities among
executives, management and sales representatives. Using Sage SalesLogix,
ANCI has significantly reduced data processing and preparation time for its
monthly sales meetings and bi-annual board meetings, saving a total of 42
business days per year through automation.
"Previously, we did not have an easy way to look at budget versus sales
performance. We spent three days on average manually compiling data in
advance of each meeting. Having a CRM system allows us to focus on decision
making rather than data gathering. The expanded sales data in Sage
SalesLogix has been integrated with our custom ERP system by Extremely
Productive, Inc., which has transformed the way we do business. The true
value is in the information that integrated systems can provide."
ANCI has grown to serve customers in ten countries since beginning
operations in 1992. The company initially used Microsoft® Outlook® to
facilitate communications between its offices. The issue of not having a
centralized database for global team viewing was critical for ANCI when
determining which step of the sales process each of its customers was in.
The lack of real-time data slowed communications and sales.
To address this challenge, ANCI implemented Sage SalesLogix in 2002 to
provide all offices with a shared opportunity management process and
updated inventory, shipping, invoice and payment history for each customer.
Extremely Productive designed a key performance indicator (KPI) system
within Sage SalesLogix to help ANCI track calls, meetings and sales
activities on a scoreboard-style monitor visible to all employees. The
customization has increased ANCI's sales productivity by providing each
sales rep with up-to-the-minute operational data and visibility across all
accounts.
ANCI currently has 14 Sage SalesLogix users, including each member of its
executive team, who use the system to manage an open sales environment. The
profit potential and required actions for each opportunity are shared with
every sales team member.
"The key for ANCI is leveraging business intelligence so management can
spend more time focusing on strategic development," said Josh Ovett,
Extremely Productive, Inc. president. "For example, we built special
reports designed to be so automated and informative that they actually save
ANCI executives from needing to compile data, affording them more time to
act upon it. All planning, trending and analysis that previously took hours
now takes only minutes using the Sage SalesLogix system we implemented."
Going forward, ANCI plans to expand its use of analytic functions within
Sage SalesLogix to enable additional data analysis with its sister
companies owned by the Nippon Oil Corporation of Japan.
Sage SalesLogix
With more than 300,000 users at over 7,300 companies, Sage SalesLogix is
the CRM leader for small to medium-sized businesses. Sage SalesLogix
delivers easy-to-use and integrated sales, marketing, customer service and
support automation solutions that can be tailored to an organization's
unique customer acquisition, retention and development processes.
Sage SalesLogix is part of Sage CRM Solutions, the only family of CRM
products designed specifically for the needs of small and medium-sized
businesses that also includes ACT! by Sage, SageCRM and SageCRM.com. For
more details, visit www.sagecrmsolutions.com or call (800) 643-6400.
About Atlanta Nisseki CLAF, Inc.
ANCI is a wholly owned subsidiary of Nippon Oil Corporation of Japan. It
began producing CLAF fabrics in April 1992 at its state-of-the-art facility
in Roanoke, Alabama. With offices in the US and France, ANCI currently
serves customers in over 10 countries in the Americas and Europe.
About Extremely Productive, Inc.
Extremely Productive, Inc. is an international consulting firm creating
competitive advantages for companies by finding and reforming
underperforming sales and marketing processes. After documenting these
processes, Extremely Productive improves them using simple, easily adopted
technology to garner significant productivity and revenue gains. For more
information, please visit www.extremelyproductive.com or call (888)
EXT-PROD.
About Sage Software
Sage Software supports the needs, challenges, and dreams of more than 2.7
million small and mid-sized business customers in North America through
easy-to-use, scalable and customizable software and services. Our products
support accounting, operations, customer relationship management, human
resources, time tracking, merchant services and the specialized needs of
the construction, distribution, healthcare, manufacturing, nonprofit and
real estate industries. Sage Software is a subsidiary of The Sage Group
plc, a leading international supplier of accounting and business management
software solutions and related products and services for small and
mid-sized businesses. Formed in 1981, Sage was floated on the London Stock
Exchange in 1989 and the Group now has 5.2 million customers and employs
over 13,000 people worldwide. For more information, please visit the Web
site at www.sagesoftware.com/moreinfo or call (866) 308-2378.
© 2007 Sage Software, Inc. All rights reserved. All other brands are
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