What: Trillium Software®, a business of Harte-Hanks (
North America: Thursday, May 3, 2007 2:00 p.m. EDT /11:00 a.m. PDT Europe-Middle East-Africa: Thursday, 10 May 2007 2:00 p.m. GMT/9:00 a.m. EDTWho: Trillium Software's Product Marketing Manager, Steve Sarsfield, will address the challenges associated with poor data quality and its impact on enterprise data management. He'll provide valuable insights and best practices as proven by Trillium Software's customers and partners. Why: As data quality elevates to an important organization-wide initiative -- whether driven by data governance, master data management, or global data projects -- a well-planned data quality technology strategy is key. This Web seminar will cover:
-- The building blocks of cost-effective enterprise data quality
strategies
-- The secret recipe for end-user adoption: 5 key criteria to consider
when evaluating and selecting data quality and data profiling solutions
-- How to solve immediate project needs while planning to build data
quality processes across the enterprise or across the globe.
-- Planning for data governance
Registration:
Pre-registration is now open and required:
https://trilliumsoftware.webex.com/trilliumsoftware/onstage/g.php?d=711056478&t=a
Editorial Contact: Members of the media may request more information from
Alannah Dibona, Emerge PR, adibona@emergepr.com, (617) 729-3182.
About Harte-Hanks
Harte-Hanks, Inc., San Antonio, TX, is a worldwide, direct and targeted
marketing company that provides direct marketing services and shopper
advertising opportunities to a wide range of local, regional, national and
international consumer and business-to-business marketers. Harte-Hanks
Direct Marketing improves return on its clients' marketing investment by
increasing their prospect and customer value -- a process of "customer
optimization" -- organized around five strategic considerations:
Information (data collection/management) -- Opportunity (data
access/utilization) -- Insight (data analysis/interpretation) -- Engagement
(knowledge application) -- Interaction (program execution). Visit the
Harte-Hanks Web site at http://www.harte-hanks.com or call (800) 456-9748
in the USA and in the United Kingdom call +44 (0) 1344 325500.
Harte-Hanks Trillium Software enables organizations to achieve Total Data
Quality by providing a full complement of technologies and services
providing global data profiling, data cleansing, enhancement, and data
linking for e-business, customer relationship management, enterprise
resource planning, supply chain management, data warehouse, and other
enterprise applications. For more information about Trillium Software and
its offerings, call (978) 436-8900 in the USA, +44 (0) 118 940 7666 in the
UK, +49 7031 714 756 in Germany, or visit Trillium Software online at
http://www.trilliumsoftware.com
This document may contain trademarks that are owned or licensed by
Harte-Hanks, Inc. and its subsidiaries, including, without limitation,
Trillium Software and other names and marks. All other brand names,
product names, or trademarks belong to their respective holders.
Contact Information: Contact: Alannah Dibona Emerge PR Email Contact (617) 729-3182