LAS VEGAS, NV -- (MARKET WIRE) -- May 7, 2007 --The Cable Show '07 -- Scientific Atlanta, a Cisco (NASDAQ: CSCO) company, today announced the addition of the OpenCable™ Application Platform (OCAP™) developer program, expanding the company's relationship with iTV services provider itaas. As the industry evolves and OCAP capabilities continue to be adopted and executed, Scientific Atlanta is taking advantage of itaas' istart Developer Program -- enabling application developers to build OCAP applications more easily and efficiently using Scientific Atlanta's complete, end-to-end OCAP platform.

Developers enrolled in the istart OCAP developer program will gain access to the Scientific Atlanta OCAP platform, including documentation, developer tools, set-tops, online downloads and the istart conference. The istart support team, highly skilled in end-to-end iTV technology, will also provide technical support and assistance to accelerate OCAP application development. Similar to the istart SARA (Scientific Atlanta Resident Application) and InView™ developer programs, the istart OCAP developer program will help maximize OCAP development efficiencies by reducing market entry costs, speeding time-to-market and springboarding further innovative application development.

"OCAP represents a prime opportunity for the escalating growth of advanced digital TV services," said Jeff Seebeck, vice president, product strategy and development for Subscriber Networks, Scientific Atlanta. "One of the ways Scientific Atlanta is committed to helping operators take advantage of these opportunities is by establishing a standard platform and developing technologies that seamlessly bridge multiple applications across multiple devices. We are proud to expand our relationship with itaas to foster the rapid development of these innovative market-driven applications."

"The newest addition to our istart developer program will address the variety of technical challenges often encountered during interactive application development on a new platform," said Jatin Desai, itaas chief technology officer. "With the istart OCAP developer program, application developers can continue to benefit from the synergies offered by itaas' developer programs across the various platforms. We are excited about this opportunity that further strengthens our relationship with Scientific Atlanta and supports our mission to expand iTV applications in the industry."

Scientific Atlanta's OCAP platform includes extensive hardware and software enabling operators to deploy the next generation of interactive applications on a standard platform across multiple devices. The company's OCAP products include the company's OCAP Digital Network Control System Release 4.0 series, OCAP middleware implementation and OCAP-capable set-tops.

To learn more about the istart OCAP developer program, visit the itaas Web site at or call 770-368-4024. To learn more about Scientific Atlanta's OCAP Platform, visit the company's OCAP Web page.

**To arrange an interview or booth visit with Cisco and Scientific Atlanta executives at The Cable Show '07, contact Sara Stutzenstein at or Kevin Petschow at

About Scientific Atlanta

Scientific Atlanta, a Cisco company, is a leading supplier of digital-content contribution and distribution systems, transmission networks for broadband access to the home, digital interactive set-tops and subscriber systems designed for video, high-speed Internet and voice-over-IP (VoIP) networks, and worldwide customer service and support. Scientific Atlanta, Inc. is a wholly owned subsidiary of Cisco Systems, Inc. More information about Scientific Atlanta is available at

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For more information visit Writers and editors may access a variety of information on the company and its product, as well as downloadable images, by selecting News Center from the home page. Scientific Atlanta is a registered trademark and InView is a trademark of Scientific-Atlanta, Inc. Cisco, Cisco Systems, and the Cisco Systems logo are registered trademarks of Cisco Systems, Inc. and/or its affiliates in the U.S. and certain other countries. CableLabs is a registered trademark and OpenCable and OCAP are trademarks of Cable Television Laboratories Inc. All other trademarks mentioned in this document are the property of their respective owners.

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Contact Information: Public Relations Contact: Sara Stutzenstein Scientific Atlanta, A Cisco Company 770.236.2181