BOSTON, MA--(Marketwire - June 11, 2007) - Recently, independent agents of Plymouth Rock Assurance Corporation in Massachusetts began using the improved capabilities of its new, online billing and claims IT system, the company announced.

In implementing this comprehensive system, known as Matrix, Plymouth Rock also continues an aggressive, multi-year, 50-million dollar investment in IT infrastructure -- the largest such investment in the company's history. Designed as a sophisticated policy-processing technology platform, the enhanced capabilities Matrix provides have already speeded the roll-out of Plymouth Rock's new auto insurance product in Connecticut. Now available to Massachusetts agents as well, the system supports over 200 agent users in both states.

The improved efficiencies enabled by the new IT system also make it easier than ever for Plymouth Rock's growing network of local independent agents to do business with the company. Matrix integrates a number of improved features and real-time paperless transaction capabilities into Plymouth Rock's existing Agent Web portal, along with plans to add even more agent-friendly features throughout 2007. These enhancements already include:

--  Transactions now process in real-time and are verifiable immediately
--  Paperless transactions, with more imaged documents available
--  Immediate availability for First Notice of Loss info
--  New billing plans, and more billing information available online
--  Introduction of "equity-based" payment calculations
--  Easy to replace vehicles, or process multiple endorsements on same day
"Our agents are the best our industry has to offer, so we want them to have the best available tools," said Mark Sweeney, Plymouth Rock's Vice President of Marketing. "Using these tools, they'll be even better positioned to help us provide the level of True Service our customers and their families both expect and depend upon. So Matrix represents an exponential improvement in our online business capabilities, and in our agents' ease of doing business with us. We look forward to showing both our customers and our agents the benefits that will result from it."

Plymouth Rock Assurance Corporation ( is the flagship of The Plymouth Rock Group of Companies, which together write and manage more than $1 billion in auto and homeowner's insurance across the Northeast. Through its industry-leading service innovations and its True Service(SM) Pledge, a first-of-its-kind written commitment to service excellence, Plymouth Rock provides both customers and agents with the benefits of friendly, local service, combined with the financial strength and sophistication of an industry leader. Based in Boston, Massachusetts, Plymouth Rock maintains an "A-/Excellent" rating from A.M. Best Co.

Contact Information: Contact: Janice Dottin Plymouth Rock Assurance Corporation 617-951-1577 Henry Stimpson Stimpson Communications 508-647-0705