BOSTON, MA--(Marketwire - July 10, 2007) - Process-intensive organizations continuously face competitive pressures to increase: labor waste, throughput while decreasing the cost of doing business. According to a new research report by Aberdeen Group, a Harte-Hanks Company (NYSE: HHS) the majority of the costs that can be optimized without adverse impact on throughput fall into four categories: excess inventory, loss due to mishandling or misplacement of key components, and exception-handling.

In the benchmark report "Where's my stuff?!" Aberdeen surveyed 220 end-users to identify the value proposition of RFID for managing assets in process-intensive environments, such as high-touch manufacturing, aerospace, automotive, textiles and hospitals. The key benefits to the technology are:

1.  Improving real-time visibility into critical processes,
2.  Managing exceptions and preventing loss or damage to critical assets,
3.  Locating and providing proactive maintenance to tools and equipment,
4.  Reducing the need for excess spare parts inventories.
"Reducing loss, reducing time-wasting manual intervention, reducing the time it takes to get from information request to information delivery and resolution, the ability to find and fill process flow gaps with idle equipment, parts and people, and, ultimately, the ability of an organization to structure its pricing to reflect the actual cost of doing business, together represent the value proposition of RFID to the process-intensive industries," says Russ Klein, Research Director for the Emerging Technology practice at Aberdeen. "In order to realize the potential, an organization must be able to measure its performance at key points in the process, identify waste, and be willing to adapt existing processes to take advantage of the business intelligence that these actions deliver."

The research, underwritten by Acsis, Domino Integrated Systems Group, Reva Systems, and TrenStar, shows readers best practices of RFID applications for management of work-in-process. This report is valued at $399; however, for a limited time you can download a complimentary copy, just follow this link:

About Aberdeen Group, a Harte-Hanks Company

Aberdeen is a leading provider of fact-based research and market intelligence that delivers demonstrable results. Having benchmarked more than 30,000 companies in the past two years, Aberdeen is uniquely positioned to educate users to action: driving market awareness, creating demand, enabling sales, and delivering meaningful return-on-investment analysis. As the trusted advisor to the global technology markets, corporations turn to Aberdeen™ for insights that drive decisions.

As a Harte-Hanks Company, Aberdeen plays a key role of putting content in context for the global direct and targeted marketing company. Aberdeen's analytical and independent view of the "customer optimization" process of Harte-Hanks (Information - Opportunity - Insight - Engagement - Interaction) extends the client value and accentuates the strategic role Harte-Hanks brings to the market. For additional information, visit Aberdeen or call (617) 723-7890, or to learn more about Harte-Hanks, call (800) 456-9748 or go to

© 2007 Aberdeen Group, Inc., a Harte-Hanks Company
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Telephone: (617)723-7890
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Contact Information: Media Contact: Russ Klein Aberdeen Harte-Hanks (617) 854-5244