BOSTON, MA--(Marketwire - July 12, 2007) - Aberdeen Group, a Harte-Hanks Company (NYSE: HHS), today released a new research report on "Protecting Cardholder Data"
that provides new insights into the degree to which
Best-in-Class organizations have addressed the 12 high-level security
requirements of the Payment Card Industry (PCI) Data Security Standard
(DSS), and the motivations and obstacles to achieving PCI compliance over
the past 12 months.
PCI DSS is a set of worldwide data security standards for the payment card
industry, developed by the leading payment card brands to provide enhanced
security for payment account data. The research shows that 86% of
Best-in-Class companies have achieved a high level of current performance
across the 12 high-level security requirements specified by the PCI DSS.
"Best-in-Class organizations tend to view PCI DSS as an opportunity, not as
merely an obligation," said Derek E. Brink, vice president and research
director for IT Security, Aberdeen Harte-Hanks. "More than 2 out of 3 view
PCI DSS as the best available framework to guide their implementations. In
addition, about half see an opportunity to leverage cardholder data
security achieved through PCI DSS compliance to drive better protection of
other sensitive business data, and to address compliance with other
standards and regulations."
This report is made available to the public through the underwriting of:
ArcSight, nuBridges, PKWARE, Qualys, and RSA, the Security Division of EMC.
For a complimentary copy of the Protecting Cardholder Data report, please
visit: http://www.aberdeen.com/link/sponsor.asp?cid=4102
About Aberdeen Group, a Harte-Hanks Company
Aberdeen is a leading provider of fact-based research and market
intelligence that delivers demonstrable results. Having benchmarked more
than 30,000 companies in the past two years, Aberdeen is uniquely
positioned to educate users to action: driving market awareness, creating
demand, enabling sales, and delivering meaningful return-on-investment
analysis. As the trusted advisor to the global technology markets,
corporations turn to Aberdeen™ for insights that drive decisions.
As a Harte-Hanks Company, Aberdeen plays a key role of putting content in
context for the global direct and targeted marketing company. Aberdeen's
analytical and independent view of the "customer optimization" process of
Harte-Hanks (Information - Opportunity - Insight - Engagement -
Interaction) extends the client value and accentuates the strategic role
Harte-Hanks brings to the market. For additional information, visit
Aberdeen http://www.aberdeen.com or call (617) 723-7890, or to learn more
about Harte-Hanks, call (800) 456-9748 or go to http://www.harte-hanks.com.
© 2007 Aberdeen Group, Inc., a Harte-Hanks Company
260 Franklin Street
Boston, Massachusetts 02110-3112
Telephone: (617) 723-7890
Fax: (617) 723-7897
www.aberdeen.com
Contact Information: Media Contact:
Derek E. Brink
Aberdeen Harte-Hanks
(617) 854-5254
Derek.Brink@aberdeen.com