ADS Media Group Reports 2007 Second Quarter Results


SAN ANTONIO, TX--(Marketwire - August 8, 2007) - ADS Media Group, Inc. (OTCBB: AMGU) today announced financial results for its second quarter and six-month period ended June 30, 2007.

Second Quarter Results

ADS Media Group reported revenue of $1,017,300 in the second quarter, up 9% from revenue of $931,500 in the first quarter but down from revenue of $1,264,600 in the second quarter of 2006.

Gross profit margin in the second quarter increased to 42% from 36% in the first quarter and 40% in the second quarter a year ago. Total operating expenses in the second quarter were $778,600, a 12% reduction over the first quarter and a 3% increase over the second quarter of 2006. Total operating expenses included $228,200 in non-cash share-based compensation expense. The Company is committed to carefully managing its selling, administrative and other operating expenses while making select investments in building infrastructure, marketing programs and sales initiatives designed todude generate revenue growth. The Company reported a net loss of $326,400, or $0.03 per basic and diluted share, in the second quarter versus net income of $200,500, or $0.04 per basic and diluted share, in the same quarter last year. The year-ago second quarter net income included a $454,700 extraordinary gain associated with the cancellation of deferred compensation and related grant of stock options.

Six Month Results

For the six-month period the Company reported revenue of $1,948,700, up slightly from revenue of $1,945,200 in the same quarter a year ago. Gross profit margins declined slightly, to 39% from 40%, for the comparable six-month periods. Total operating expenses for the first half of 2007 increased to $1,666,600 from $1,161,300. The vast majority of that increase occurred in the first quarter as the Company invested in a larger sales force and related infrastructure and incurred higher seasonal costs of year-end audits and regulatory filings. The Company reported a net loss of $840,700, or $0.08 per basic and diluted share, in the first half as compared with net income of $68,400, or $0.02 per basic and diluted share, in the same period a year ago. The year-ago net income included the $454,700 extraordinary gain.

Additional Highlights

--  The Company closed the quarter with working capital of $3.2 million,
    including $2.6 million in cash and cash equivalents, no long-term debt and
    shareholders' equity of $3.5 million.
    
--  Michael Wofford joined the executive management team as chief
    financial officer.  Wofford is a CPA with 22 years of experience in finance
    and business management, including assignments with UDP, Sprint PCS, and SW
    Bell Mobile Systems.
    
--  The Company strengthened its board of directors with the addition of
    Ernest W. Bromley, chairman of Bromley Communications, a leading provider
    of marketing communications services to major U.S. brands seeking to gain
    market share in the Hispanic community; and Richard S. Neely, chief
    financial officer of Charter Holdings, a Dallas-based diversified real
    estate and equity investment company that is a major shareholder in ADS
    Media group.
    

"During the second quarter we continued to focus on strengthening our sales and marketing capabilities and building our pipeline of new customers," said Dub Doyal, president and CEO. "While our growth rate has been slower than anticipated, we remain confident in our long-term prospects. We have a strong core group of customers and we believe demand for our direct-to-door marketing services, which is supported by state-of-the-art tracking and verification services, will increase over time."

About ADS Media Group, Inc.

ADS Media Group, Inc. provides direct-to-door advertising and marketing services to companies, institutions and government agencies through its wholly owned subsidiary Alternative Delivery Solutions, Inc., under the trade name ADS Direct Media. The Company has a growing list of local, regional and national clients, including many Fortune 500 companies. ADS Direct Media has established a highly efficient delivery system capable of distributing advertising materials and samples direct to the front door of homes and small businesses. Using sophisticated mapping software, ADS Direct Media can target specific audiences, geo-demographically, down to census block groups. This high degree of targeting is complemented by ADS Direct Media's ability to provide customers with state-of-the-art delivery tracking and verification services. ADS Media Group, Inc., is headquartered in San Antonio, Texas. For more information, visit www.adsmediagroup.com.

CAUTIONARY STATEMENT

This news release contains "forward-looking statements" within the meaning of the U.S. Private Securities Litigation Reform Act of 1995, based on current expectations, estimates and projections that are subject to risk. Forward-looking statements are inherently uncertain, and actual events could differ materially from the Company's predictions. Important factors that could cause actual events to vary from predictions include those discussed in the Company's SEC filings. Specifically, statements in this news release about growth, profitability, market leadership, efficacy of products and services, effectiveness of the Company's national sales force and La Canasta program, ability to win and support new customers and improve operations, and raising shareholder value are forward-looking statements that are subject to risks including availability of capital and personnel, customer preferences and advertising plans, and other factors. Readers should not place undue reliance on these forward-looking statements. The Company assumes no obligation to update its forward-looking statements to reflect new information or developments. For a more extensive discussion of the Company's business, please refer to the Company's SEC filings at www.sec.gov.

Consolidated Statements of Operations

(Unaudited)                    Three months ended      Six months ended
                                   June 30,                June 30,
                                2007     2006           2007     2006
                                ----     ----           ----     ----
Revenues                   $1,017,265  $1,264,562   $1,948,728  $1,945,218
Cost of goods sold            595,094     759,119    1,190,302   1,158,986
                           ----------  ----------   ----------  ----------
Gross profit                  422,171     505,443      758,426     786,232
Selling, administrative
 and other operating
 expense                      778,566     754,883    1,666,633   1,161,299
                           ----------  ----------   ----------  ----------
Loss from operations         (356,395)   (249,440)    (908,207)   (375,067)
Other income (expense)
Interest expense                 (189)     (4,839)        (909)    (11,258)
Interest and other income      30,189           -       68,443           -
                           ----------  ----------   ----------  ----------
Total other income (expense)   30,000      (4,839)      67,534     (11,258)
                           ----------  ----------   ----------  ----------
Income (loss) before income
 taxes and extraordinary
 item                        (326,395)   (254,279)    (840,673)   (386,325)
Income taxes                        -           -            -           -
                           ----------  ----------   ----------  ----------
Income (loss) before
 extraordinary item          (326,395)   (254,279)    (840,673)   (386,325)
Extraordinary item:
Gain on extinguishment
 of liabilities                     -     454,740            -     454,740
                           ----------  ----------   ----------  ----------
Net income (loss)          $ (326,395) $  200,461   $ (840,673) $   68,415
                           ==========  ==========   ==========  ==========
Net income (loss) per
 share, basic              $    (0.03) $     0.04   $    (0.08) $     0.02
                           ==========  ==========   ==========  ==========
Net income (loss) per
 share, diluted            $    (0.03) $     0.04   $    (0.08) $     0.02
                           ==========  ==========   ==========  ==========
Weighted average basic
 shares outstanding        10,880,867   4,332,004   10,880,867   4,077,000
Weighted average diluted
 shares outstanding        10,880,867   4,332,004   10,880,867   4,077,000



Consolidated Balance Sheets (Unaudited)            June 30,    December 31,
                                                    2007          2006
                                                    ----          ----
ASSETS
Current Assets:                                  -----------   -----------
Cash and cash equivalents                        $ 2,638,635   $ 3,354,597
Accounts receivable, net                             731,397     1,259,850
Prepaid expenses                                     124,713       128,967
Other current assets                                   8,943         6,743
                                                 -----------   -----------
Total current assets                               3,503,688     4,750,157
Property and equipment
Furniture and fixtures                                39,232        36,870
Computer equipment and software                       83,133        74,875
Less: accumulated depreciation                       (84,810)      (75,678)
                                                 -----------   -----------
Total property and equipment, net                     37,555        36,067
Goodwill                                             250,000       250,000
Other assets                                           6,922         6,922
                                                 -----------   -----------
Total assets                                     $ 3,798,165   $ 5,043,146
LIABILITIES AND STOCKHOLDERS' EQUITY
Current liabilities:
Accounts payable                                      99,189       257,717
Customer advance payments                             67,650        89,804
Accrued salaries and wages                            86,681       110,643
Accrued liabilities                                   76,132       267,887
Other current liabilities                              2,030         8,430
Obligations under capital leases                       2,543         3,165
                                                 -----------   -----------
Total current liabilities                            334,225       737,646
Obligations under capital leases, long term                -           887
                                                 -----------   -----------
Total liabilities                                    334,225       738,533
                                                 -----------   -----------
Shareholders' equity (deficit):
Preferred stock                                            3             3
Common stock                                          10,881        10,881
Additional paid-in capital                         6,735,101     6,735,101
Accumulated deficit                               (3,282,045)   (2,441,372)
                                                 -----------   -----------
Total shareholders' equity (deficit)               3,463,940     4,304,613
                                                 -----------   -----------
Total liabilities and shareholders' equity
 (deficit)                                       $ 3,798,165   $ 5,043,146
                                                 ===========   ===========

Contact Information: Company Contact: Jim Schell Vice President and Secretary 210-655-6613 Investor Relations Contact: Jay Pfeiffer Pfeiffer High Investor Relations, Inc. 303-393-7044

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